(Sales-focused) Community General Manager

About Us

At Windward Communities, we’re more than just a network of manufactured housing communities—we’re a growing family dedicated to creating safe, welcoming, and affordable places for people to call home. With 21 communities across the United States and over 7,500 home sites, each location is thoughtfully designed to reflect the local character and offer amenities like playgrounds, dog parks, picnic areas, and swimming pools.

But what truly sets us apart? Our people.

If you’re passionate about making a difference and being part of a team that values community, compassion, and commitment—we’d love to meet you.

Discover more about Windward Communities by visiting www.livewindward.com

PAY & BONUS

Competitive base salary and an exceptional bonus/incentive plan designed to reward your hard work and success. Bonus Plan includes commissions, quarterly bonus, performance bonus payout, and year-end bonus pool.

Summary

Are you a motivated, people-focused professional with a passion for helping others find their perfect home? Windward Communities Spring Lake in Stevensville, MI is looking for a (Sales-Focused) Community General Manager who thrives in a dynamic environment and is excited to promote the Windward lifestyle.

In this role, you’ll be at the forefront of our community—leading all aspects of operations and sales, guiding prospective residents through the home buying and rental process, showcasing the unique benefits of our neighborhoods, and delivering exceptional customer experiences every step of the way. Role focused on sales (80%) and community operations (20%).

What You’ll Do

• Ensures residents receive the highest levels of service consistent with Windward Communities’ Customer Service philosophy.
• Lead the operations of the community including but not limited to, resident support, sales and marketing, administration, and maintenance.
• Supervises, coaches, develops, and motivates associates and other assigned direct reporting staff.
• Create a welcoming and professional environment for all team members and visitors.
• Works closely with the Regional VP of Operations and VP of Sales to plan and manage capital expenditure initiatives, sales and marketing strategies, and drive revenues while maintaining high levels of resident satisfaction.
• Lead through example and with a ‘love and respect’ of the team, community, amenities, and residents.
• Monitors monthly operating budgets and prepares monthly explanation of P&L variances.
• Other duties as assigned…
  
  

Required Skills

• Property management experience (including at least 3 years of supervisory/leadership experience) with emphasis on Selling/Leasing
• Sales and negotiation skills/experience
• Relationship building and ability to build rapport with employees, customers and residents.
• Ability to prioritize and meet deadlines in a fast-paced environment.
• Financial and administrative acumen
• Analytical skills – ability to use data to anticipate challenges and assist with developing strategic action plans.
• Agile and highly adaptable mindset, with the ability to pivot quickly in response to evolving business needs.
• Strong tech/digital skills (navigating websites, spreadsheets, email, and other tools)
• A valid driver’s license, clean driving record, and automobile insurance.
  
  

Preferred Skills

• Multi-family community operational leadership experience
• Previous experience in manufactured housing industry (not required)
• Existing knowledge and experience with Excel and Salesforce (highly desired)
  
  

WHAT WE OFFER:

• Competitive salary and incentive plans
• Health, Dental, Vision Insurance plan options
• Industry-leading Paid Time Off plan
• 401k
• And more…