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Vice President, Regional Sales (East)

White Cap
Atlanta, GA Full Time
POSTED ON 4/14/2026
AVAILABLE BEFORE 5/10/2026
A position at White Cap isn’t your ordinary job. You’ll work in an exciting and diverse environment, meet interesting people, and have a variety of career opportunities.

The White Cap family is committed to Building Trust on Every Job. We do this by being deeply knowledgeable, fully capable, and always dependable, and our associates are the driving force behind this commitment.

Job Summary

Responsible for leading and driving the sales strategy within the designated region, ensuring the achievement of revenue targets and market growth.

Major Tasks, Responsibilities And Key Accountabilities

  • Responsible for achieving revenue and gross margin plan for the East region.
  • Leads a team of Regional Sales Managers (RSMs), providing strategic guidance to ensure KPIs are met, and holding sales leaders accountable.
  • Designs and manages sales processes for high sales performance, assessing team productivity and inspiring aggressive sales efforts.
  • Manages complex strategic accounts, partnering with internal account teams and external stakeholders to enable successful deal execution and mutual action plans, analyzes key data and ensures executive alignment on the strategy to close strategic accounts.
  • Develops regional sales strategies aligned with company goals, enhancing market share, profitability.
  • Holds Regional Sales Managers (RSMs) and District Sales Managers (DSMs) accountable for key sales metrics, providing feedback for improvement and driving profitable results.
  • Communicates data, insights, and recommendations through clear and compelling presentations to leadership.
  • Creates a collaborative culture with operations, General Managers, and corporate functions promoting accountability and inclusion.
  • Drives HR processes, including hiring, coaching, training, performance management; ensures a strong Sales bench (District Sales Managers and Account Managers).

Nature and Scope

  • Problems are complex and difficult. Solutions require complicated, extensive analysis and detailed investigation.
  • Sets or changes the operational plans/goals of an area/business.
  • Leads major business processes or support functions to execute company strategies.

Work Environment

  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
  • Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
  • Typically requires overnight travel 20% to 50% of the time.

Education And Experience

  • Typically requires BS/BA in a related discipline. Generally 10 years of experience in a related field, including several years in a management role having significant business impact.

Preferred Qualifications

  • Ideal candidate will be located in Atlanta, Charlotte, DC, New York City, Miami, Orlando, or Philadelphia.
  • Proven sales leadership experience in a $1B organization.
  • Prior Distribution experience in a complex, matrix organization is a must.
  • Strong ability to develop and implement effective sales strategies that align with the Company’s goals and objectives.
  • Proven capabilities in driving change and leading through influence without direct authority.
  • Consistent history of meeting or exceeding sales targets and KPIs.
  • Leadership and Team Management skills including excellent communication skills with all levels of the organization.
  • Customer and Supplier relationship management skills developing and maintaining relationships with key customers and suppliers.

If you’re looking to play a role in building America, consider one of our open opportunities. We can’t wait to meet you.

Functional Area Sales

Work Type Hybrid

Recruiter Dibbern, Lexi

Req ID WCJR-031595

White Cap is an Equal Opportunity Minority/Female/Individuals with Disabilities/Protected Veteran and Affirmative Action Employer. White Cap considers for employment and hires qualified candidates without regard to age, race, religion, color, sex, sexual orientation, gender, gender identity, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law.

Salary.com Estimation for Vice President, Regional Sales (East) in Atlanta, GA
$196,322 to $257,823
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