Digital Merchandise Coordinator

This position supports the day-to-day execution of digital merchandising on the ecommerce site. The role is responsible for maintaining accurate product data, managing onsite content and promotions in SFCC, and ensuring the website is functional, up to date, and optimized for conversion. The coordinator will analyze performance trends, support onsite initiatives, and help ensure the site maintains an elevated shopping experience.

Responsibilities:

• Maintain accurate web catalogs, product data, imagery, and assets in SFCC.
• Audit the product catalog to ensure inventory is live, categorized correctly, and visible across platforms.
• Assign products to categories, campaigns, and navigation nodes and maintain category hierarchy and sort rules.
• Monitor best sellers and core products to ensure visibility and availability.
• Track inventory reserved for the website and resolve discrepancies.
• Build and update category pages, landing pages, and homepage content using SFCC Page Designer.
• QA all site updates across devices and browsers, ensuring correct rendering, functionality, broken links, and accurate pricing.
• Perform daily site audit; proactively identify, document, and escalate bugs or inconsistencies across the site, ensuring timely follow-through until resolution
• Troubleshoot product, pricing, and inventory issues in SFCC Business Manager.
• Ensure ADA-compliant alt text, page titles, and metadata.
• Review and optimize internal search queries, boosting rules, and synonyms.
• Execute pricebook updates for promotions, markdowns, and offers
• Set up and manage campaigns, promotions, and coupon codes.
• Monitor promotional accuracy and track performance to recommend future improvements.
• Increase conversion and AOV through strategic merchandising, upsells, cross-sells, and curated product collections.
• Prepare weekly merchandising performance reports.
• Stay updated on competitor site structure, merchandising tactics, and promotional trends