Product Manager III, Website - AI Capabilities

This is a remote position, however, the candidate must reside within 30 miles of one of the following locations: Portland ME, Chicago IL, Boston MA, Washington DC, Dallas TX, San Jose CA, Seattle WA, or New York City NY. About the Role As we lean into our mission to "simplify the business of running a business”, WEX is seeking an AI Product Manager to lead the creation and ongoing evolution of an AI-forward website. This role will focus on making our digital presence “AI-ready”: ensuring that our content is structured for machine readability, our brand is reinforced with credible trust signals, and our online reputation is resilient in a landscape where analysts, journalists, and competitors actively use generative AI to probe and interpret us. How You’ll Make an Impact Content Readiness & Structure: Define standards for content architecture, metadata, and schema markup to ensure AI systems can accurately ingest and reproduce our content. Partner with content, design, and engineering teams to build structured data pipelines and AI-optimized site elements. Trust Signals & Validation: Identify, source, and showcase third-party validations (certifications, reviews, case studies, media mentions, partnerships). Curate and distribute trust symbols across web properties to reinforce credibility in both human and AI outputs. Continuous AI Audit & Reputation Monitoring: Continuously test how our brand is represented by AI models (ChatGPT, Gemini, Claude, Perplexity, etc.). Proactively identify vulnerabilities, misinformation, or gaps in AI representation, and lead mitigation strategies. Work with comms, marketing, and legal teams to strengthen narrative control in an AI-driven landscape. Cross-Functional Leadership: Collaborate with marketing, content, engineering, and leadership teams to align the website with broader AI-forward strategy. Translate complex AI concepts into business impact and actionable product roadmaps. Experience You’ll Bring 4 years of experience in product management, growth, or related digital roles — and experience with AI, content strategy, or SEO is a strong plus. Undergraduate degree required, advanced degree is a plus. Understanding of generative AI and LLMs — including how they index, interpret, and reproduce web content. Experienced in structured data, SEO schema, and content pipeline management, with a deep grasp of digital trust mechanics such as social proof, third-party validation, and credibility signals that reinforce brand authority. Brings an analytical mindset with experience monitoring brand presence and reputation across digital platforms, using data-driven insights to inform strategy and strengthen digital performance. Proven ability to lead end-to-end product discovery and own outcomes for a defined product or feature set, with strong proficiency in using data to inform decisions and measure impact. Adept at navigating complex data ecosystems and marketing technologies, anticipating integration challenges and driving scalable, connected customer experience solutions. An excellent cross-functional collaborator, skilled at building alignment across technical teams, business partners, and senior executives to deliver cohesive, high-impact outcomes. Strong communicator and storyteller, able to influence cross-functional teams and senior stakeholders through clarity, collaboration, and data-driven insights. Skilled at translating complex concepts and empowering non-technical stakeholders to make informed decisions and build shared understanding across the organization. The base pay range represents the anticipated low and high end of the pay range for this position. Actual pay rates will vary and will be based on various factors, such as your qualifications, skills, competencies, and proficiency for the role. Base pay is one component of WEX's total compensation package. Most sales positions are eligible for commission under the terms of an applicable plan. Non-sales roles are typically eligible for a quarterly or annual bonus based on their role and applicable plan. WEX's comprehensive and market competitive benefits are designed to support your personal and professional well-being. Benefits include health, dental and vision insurances, retirement savings plan, paid time off, health savings account, flexible spending accounts, life insurance, disability insurance, tuition reimbursement, and more. For more information, check out the "About Us" section. Pay Range: $94,000.00 - $125,000.00 WEX is a global commerce platform that helps businesses solve for operational complexities like employee benefits, managing and mobilizing fleets, and streamlining payments. With over 6,500 employees, we work with large and small companies in more than 200 countries and territories, and can tailor our services to meet the unique needs of their businesses. We hire people who share our passion for continuous innovation and client service that is unparalleled in the industry. Offering comprehensive and market competitive benefits, our offerings are designed to support your personal and professional well-being. If you’re looking for a growing career - come be part of WEX today. To learn more about our employee benefits, please click here. WEX is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, sexual orientation, gender identity, protected veteran status, disability or other protected status. WEX promotes a drug-free workplace. Qualified individuals with a disability have the right to request a reasonable accommodation. If you require a reasonable accommodation as a result of your disability at any point in the job application process, please submit your request through our Reasonable Accommodation Request Form. This form is for accommodation requests only and cannot be used to inquire about the status of applications.

Salary : $94,000 - $125,000