Fellowship Marketing and Outreach Coordinator

Brief Description

Westminster Canterbury Richmond is seeking a part-time member of our Foundation team who will help develop and execute a strategy to increase awareness of and applications to our Fellowship Program for lower income seniors. Fellowship has provided housing, meals, healthcare and other benefits to more than 600 Richmond-area seniors since 1975 and is the founding mission of Westminster Canterbury Foundation. Funding for the program is provided largely through gifts to Westminster Canterbury Foundation, and referrals to the program are often sought from partners such as faith communities and civic organizations. We are seeking a community-minded professional who will deepen connections with existing partners and establish new partnerships to increase applications to the program, work with internal and external stakeholders to identify barriers to program entry and conduct research with peer communities into trends in similar programs. Position will work closely with a mission-focused, goal-oriented team dedicated to providing the best life possible for our residents and cultivating leadership in senior services. This is a part time ~16 hour per week position based in our offices on our beautiful Northside Richmond campus. Periodic travel to community partners may be required.

Requirements

MAJOR ACCOUNTABIITIES/ESSENTIAL JOB DUTIES:

• Work with existing community partners to strengthen ties and increase awareness of the Fellowship Program.
• Identify and contact new community partners (e.g.: faith communities and civic organizations) who may serve or interface with potential Fellowship applicants.
• Work collaboratively and constructively with internal stakeholders including Foundation, Sales, Marketing, and Social Work teams to identify barriers to program entry and develop strategies to overcome those barriers.
• Conduct research with regional Life Care communities into trends in Benevolent Care programs like Fellowship.
• Conduct research into area senior care programs that may offer alternatives to Fellowship to determine similar and/or competing products and services.
• Arrange speaking engagements for Westminster Canterbury Richmond staff to educate community partners about Fellowship.
• Educate new and existing community partners about Fellowship through presentations and other methods.
• As a member of the Resource Development Division, work to ensure that the goals and methods of the annual Foundation Philanthropy Plan and Strategic Plan are carried out effectively.
• Assist with department special events and activities as needed, including occasional evening and weekend responsibilities.
• Other duties as assigned
  
  

Equipment

• General office equipment
• Computer software, including Microsoft Office, Email, and social media programs
  
  

Physical Requirements

• Ability to sit, reach, stand, bend, walk for periods of time depending on daily requirements
• Must be able to lift 25 pounds without assistance, 26 with manual or mechanical assistance
  
  

Required Knowledge, Skills And Ability

• Excellent interpersonal skills and the ability to communicate effectively in person, by phone and in writing with a variety of people, including community leaders, co-workers, and older adults
• Ability to speak effectively and persuasively to large or small groups
• Ability to cultivate relationships
• Ability to interact and deal tactfully with staff, residents, family members, volunteers, visitors and general public
• Ability to travel to community partners within 50 miles of Westminster Canterbury Richmond
• Valid Driver’s License in the State of Virginia with a minimum age 21 to drive for the organization
• Motor Vehicle Driving Record satisfactory to the Agency and its insurance providers
• Strong organizational and problem-solving skills
• Strong working knowledge and proficiency in Microsoft Office programs including Excel, Word, Power Point, Outlook, and Teams
• Strong attention to detail
  
  

Desired Knowledge, Skills And Ability

• Experience in public speaking to groups of varying sizes
• Experience working with older adults
  
  

Required Education And Experience

• High School diploma or equivalent
• Two years directly related work experience
  
  

Desired Education And Experience

• Bachelor’s Degree
• Experience working in, or familiarity with, Richmond area community organizations such as faith communities and senior care agencies
  
  

Required Behavioral Competencies

• Places a high value on teamwork, collaboration and cooperation.
• Is a good fit for an organization that values its faith-based mission, our residents and our workforce
• Systematic and very organized; enjoys accomplishing projects and contributing to team success
• Displays a high standard of integrity and displays actions that are consistent with what one says.
• Focuses efforts and resources on discovering and meeting wants and needs of customers through a commitment to service
• Promote cooperation among team members
• Is adaptable and flexible with a strong desire to learn and improve
  
  

Summary

Westminster Canterbury Richmond is a premier Continuing Care Retirement Community established in 1975 known for its tradition of service excellence and as a leader in senior services. Our staff is a diverse group of approximately 650 professionals working in harmony to support our community and to uphold the mission and values of the organization.

The Westminster Canterbury Community is home to around 950 senior adults and growing. Westminster Canterbury Richmond offers a vibrant lifestyle, engaging activities, and exceptional services and amenities and brings together cultural opportunities, generous-spirited people, and carefree living options. We are also home to an onsite Child Development Center that offers intergenerational programming between residents and the children that attend the center daily.

Westminster Canterbury Foundation was established in 1980. Growing from our roots in faith, we nurture the spirit of generosity of Westminster Canterbury Richmond to ensure the best life possible for our residents and to cultivate leadership in senior services.

Since its founding, the Foundation has grown beyond Fellowship to encompass other important parts of the lives of its residents and staff including Wellness programs, Memory Support therapies, enhancements and scholarships for the Child Development Center, Workforce Development, Studio and Performing Arts, and more.

Learn More About Our Outstanding Benefits: Senior Living Jobs in Richmond Virginia | Westminster Canterbury Richmond (wcrichmond.org)

Explore Employee Testimonials: Elderly Care Jobs in Richmond VA | Westminster Canterbury Richmond (wcrichmond.org)

To Apply: https://careers.wcrichmond.org/senior-living-careers-richmond-va

Westminster Canterbury is an Equal Opportunity Employer. We celebrate diversity and are committed to fostering an inclusive environment for all employees.