Media Sales Account Executive

Media Sales Account Executive

WVRC Media is proud to be one of West Virginia’s largest, most innovative and influential media companies - and we’re looking for our newest team member. We’re currently seeking a Media Sales Account Executive to work with businesses to develop integrated advertising solutions across digital, video and broadcast platforms. This full-time sales position is based in Morgantown and serves clients throughout north-central West Virginia and portions of southwestern Pennsylvania. This is a client-facing sales position that combines account management, new business development and advertising strategy.

Our portfolio of products includes cutting-edge digital marketing tools, award-winning video production and some of the most recognized radio stations in the state. In this role, you’ll manage and grow an established base of clients while developing new business throughout the market. You’ll meet with business owners and decision-makers, identify marketing opportunities, develop advertising strategies and sell a full suite of digital, video and broadcast media products and services.

At WVRC Media, we’re passionate about helping our clients succeed. We deliver real results through effective strategy, best-in-class tools and exceptional client service. If you have experience in media sales, outside sales, business development or account management, we want to hear from you. A background in advertising, marketing or communications is also valuable for candidates who are comfortable developing new business and working in a sales environment.

This position offers a base salary plus commission, with compensation tied to sales performance and significant opportunity for income growth.

The ideal candidate combines an understanding of advertising and marketing with the drive to succeed in sales. They are a good listener who asks thoughtful questions, communicates ideas clearly and can turn what they learn about a business into useful recommendations. They are confident meeting new people, initiating conversations with business owners, presenting ideas, asking for the business and developing long-term client relationships.

• Develop new business by identifying prospects, making connections and presenting marketing solutions.
• Manage and grow an established base of clients by identifying new opportunities and maintaining strong client relationships.
• Identify each client’s marketing objectives and challenges, then develop strategies and messages designed to address them.
• Meet regularly with clients to discuss their needs, present new ideas and identify ways our advertising solutions can help.
• Work with our in-house creative, digital and management teams to build and execute campaigns and promotions.
• Establish clear campaign objectives, review performance with clients and recommend changes when appropriate.
• Stay current on advertising trends, promotional ideas, media options and new marketing technology.
• Understanding of marketing and advertising principles.
• Excellent communication and presentation skills.
• Comfortable prospecting for new business and initiating contact with prospective clients.
• Education or professional experience in marketing, communications, business or a related field.
• Self-directed and disciplined with the ability to manage time and daily activity independently.
• Comfortable learning and using technology, including AI tools, to improve productivity, communication and client results.
• Self-motivated and results-driven with the ability to work independently.
• Reliable transportation required.
• Competitive base salary plus commission with potential for income growth
• An established base of clients with significant room for growth
• Excellent health, vision and dental insurance plans
• 401(k) with company match
• Paid vacation and personal time
• Cell phone and gas allowance
• Ongoing professional education and skills development
• Opportunities for career advancement

Interested? Send your cover letter highlighting why you’re a good fit for the position along with your resume to jobs@WVRadio.com.

WVRC Media is an Equal Opportunity Employer and provides broad outreach regarding job vacancies. We seek the assistance of local organizations in referring qualified applicants. Organizations wishing to receive vacancy notices should contact Kelly Ayersman at 304-296-0029.

Job Type: Full-time

Benefits:

• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Work Location: In person