What are the responsibilities and job description for the VIP Salesperson (Upgrade Specialist) position at West Covina Auto Retail Inc?
Location: West Covina, CA (On site) | Type: Full Time
Norm Reeves Dealerships is a nationally-recognized group of privately-owned retail automotive dealerships located in Southern California, Texas, and Florida including the #1 Honda Dealership in California. With a history dating back to 1963, our group has established a reputation for innovation, integrity, and customer-centric services. We are expanding rapidly and are looking for talented individuals who are eager to grow their careers while the company continues to expand!
We are looking for a motivated and customer-focused VIP Salesperson to join our dealership team. This role specializes in working with existing customers, primarily through the service drive, to identify opportunities for vehicle upgrades and provide a concierge-level buying experience. If you are looking to expand your sales career this is a great way to start your career with us!
What You’ll Do:
Engage with customers in the service drive to identify potential trade-in and upgrade opportunities.
Use dealership CRM and equity tools to analyze customer accounts, lease terms, and trade-in values.
Present personalized “VIP upgrade offers” that provide value, convenience, and long-term loyalty.
Schedule and conduct VIP appointments with existing customers.
Maintain strong follow-up with clients to encourage repeat business and referrals.
Deliver a white-glove, concierge-style experience throughout the sales process, from greeting to delivery.
Collaborate with the service, sales, and finance departments to ensure seamless transactions.
Consistently achieve sales goals while maintaining high CSI (Customer Satisfaction Index) scores.
What You’ll Need:
- Full time availability. You’ll also need to be at least 18 years old.
- A valid driver’s license and acceptable driving record.
- Previous sales experience preferred, but strong customer service or relationship-building experience okay!
- Ability to work independently while contributing to a team environment.
- Honesty, empathy, and exceptional communication skills.
Comfortable engaging with customers face-to-face in a service drive setting.
Strong organizational and follow-up skills with attention to detail.
Proficiency with CRM tools a plus
What We Offer:
- Unlock Your Potential – Free Training & Limitless Advancement Opportunities to Skyrocket Your Career Growth.
- Invest in Yourself – Tuition Reimbursement (Up to $2,000 back in your pocket within 12 months)
- Health and Wellness First – Comprehensive Medical, Dental, and Vision Plans to Keep You and Your Family Thriving.
- Enjoy Complimentary Group Life Insurance for Added Peace of Mind.
- Your Network, Your Success – Employee Referral Bonus Program - Earn While Building a Stronger Team.
- Shop and Save with our generous discounts on Sales, Service, and Parts at Any Norm Reeves Location.
- Secure Your Future - Build Wealth with 401k Matching - We Match 25% on Your $4,000 Contribution.
- Time to Recharge – Paid Time Off (PTO) and Holidays for a Perfect Work-Life Balance.
- Celebrate and Rejoice – 6 Holidays Per Year to Spend Quality Time with Loved Ones.