What are the responsibilities and job description for the Senior Art Director position at West Cary Group?
Description
West Cary Group is a full-service, digital marketing and technology agency based in Richmond, Virginia, which services numerous mid-sized local and Fortune 500 clients across a vast array of industries. Hopefully you enjoy the frenetic, dynamic, and exciting environment of a fast-growing firm, because we’re looking for dynamic Senior Art Director.
The ideal candidate will concept, design and execute visual solutions to deliver a high-quality creative product for West Cary Group with an emphasis on strategic thinking and team leadership.
Position Responsibilities
Role Qualifications:
West Cary Group is a full-service, digital marketing and technology agency based in Richmond, Virginia, which services numerous mid-sized local and Fortune 500 clients across a vast array of industries. Hopefully you enjoy the frenetic, dynamic, and exciting environment of a fast-growing firm, because we’re looking for dynamic Senior Art Director.
The ideal candidate will concept, design and execute visual solutions to deliver a high-quality creative product for West Cary Group with an emphasis on strategic thinking and team leadership.
Position Responsibilities
- Inspires, leads, and drives the visualization process, from collaborative conceptualization through final product
- Conceptualizes great design in digital, motion, print and environmental channels
- Lead brainstorming sessions to develop creative based on client intent
- Provides creative solutions that deliver on the brief in unique and innovative ways and maintain an exceptional design aesthetic
- Utilizes animation and video to deliver engaging content and customer experiences
- Collaborates and leads projects that focus on UX and information architecture across multiple channels
- Creates design that translates across platforms and campaigns
- Establishes and maintains very aggressive deadlines for meeting demands of multiple client projects
- Troubleshoots and devises solutions with both the internal team and external clients
- Coordinates and directs other creative team members, including copywriters and designers, to ensure the successful outcome of campaigns and projects
- Presents creative solutions to internal team and clients
- Assists with proposals, estimations and helps define project scope
- Works with outside vendors to ensure the vision for the creative product is brought to life effectively and on budget
- Manages direct reports and supervises their performance and development goals
- Other duties as assigned
Role Qualifications:
- Focuses on the strategy of the creative product and its visual execution.
- Works closely with the Creative Director, providing thought leadership and guidance to other team members to ensure the quality and integrity of the product meets or exceeds product vision, and pushes the boundaries of competitive visual execution
- Supports team’s goal of delivering world-class creative products
- Minimum 7 to 10 years of experience in art direction/design
- A Bachelor’s degree in a visual arts program or related field or equivalent work experience required.
- Must be proficient in the entire Adobe Creative Suite (Photoshop, InDesign, Illustrator) and Microsoft applications as well as Sketch, Figma and Adobe After Effects
- Extremely detail-oriented and organized, with strong visual design skills; layout, typography and high graphic standards
- Strong communication skills and ability to lead direct reports
- Ability to thrive in a team
- Strong understanding of social media and web technology
- Previous ad agency experience is a must
- Previous experience in all print media desired
- Previous corporate experience is a plus