Sales Manager

Sales Manager – Commercial Access Solutions
Company: Citadel Access Solutions
Location: Flexible (Southwest / West Coast / Multi-Region / Remote)
Reports To: CEO

Position Overview

Citadel Access Solutions is seeking a results-driven Sales Manager to lead, scale, and elevate our inside and outside sales organization across multiple markets. This role is responsible for driving revenue growth, expanding margins, and instilling disciplined, repeatable sales processes across our commercial access solutions platform—including automated gates, commercial doors, access control systems, and integrated security solutions.

This is a high-impact leadership opportunity for a hands-on sales leader who thrives in a growth-oriented environment and is passionate about building high-performing teams and scalable sales infrastructure.

Key Responsibilities

Sales Leadership & Team Development

• Lead, coach, and develop a team of inside and outside sales professionals across multiple regions 
• Recruit, onboard, and train top-tier sales talent to support company growth 
• Establish clear KPIs, performance expectations, and accountability frameworks 
• Foster a high-performance, metrics-driven sales culture 

Revenue Growth & Pipeline Management

• Own overall sales performance, including new business development, service/maintenance growth, and project pipeline execution 
• Drive disciplined pipeline management through CRM (ServiceTitan), ensuring visibility and accuracy 
• Implement structured follow-up strategies to convert aged opportunities (30/60 days) 

Sales Process Standardization

• Design, implement, and enforce a consistent, scalable sales process across all markets 
• Develop and deploy outbound sales strategies and key account management playbooks 
• Identify and eliminate inefficiencies in the sales cycle to improve close rates 

Pricing Strategy & Margin Discipline

• Ensure pricing consistency and adherence to company margin targets 
• Train and coach the team on value-based selling and solution positioning 
• Partner with operations and leadership to optimize pricing strategies 

Systems, Reporting & Performance Analytics

• Track and analyze pipeline health, conversion rates, and sales performance metrics 
• Establish and maintain a weekly and monthly reporting cadence for leadership 
• Leverage data to drive continuous improvement and strategic decision-making 

Required Qualifications

• 5–7 years of sales management experience within commercial access solutions or related industries 
• Strong industry knowledge in automated gates, commercial doors, access control systems, and/or CCTV/security solutions 
• Proven track record of building, leading, and scaling high-performing sales teams 
• Experience implementing CRM-driven sales processes (ServiceTitan or similar platforms preferred) 
• Demonstrated success in driving revenue growth and improving sales efficiency 

Key Performance Metrics

• Revenue growth (new business and recurring service) 
• Gross margin performance 
• Sales conversion rates 
• Pipeline velocity and accuracy 
• Maintenance and service agreement growth