Strategy Director

THE ROLE

We Are Social is looking for a Director, Strategy, someone who lives for solving business problems in a rapidly evolving world. You command complex challenges by uncovering unspoken human truths and transforming them into high-impact strategic frameworks that set a new standard for creative excellence. As a leader, you bridge the gap between abstract insights and business-growing catalysts, ensuring our agency remains at the forefront of creative ideas.

WE ARE 

A creative agency powered by social connections. That means we thrive on what’s trending and creating campaigns that get people buzzing. We call it “Ideas Worth Talking About,” and we're proud to have played a part in some of the most culturally relevant campaigns of the decade for brands like McDonald’s, Adidas, Universal Studios, and YouTube.

WHY YOU’LL LOVE IT HERE

• We like to laugh, we live for celeb gossip and we’re great on AUX
• Our passport program lets you explore and work from one of our 18 other offices worldwide, including Paris, Singapore, Madrid, Dubai, London and more
• You best believe we know how to celebrate our wins. And our losses (it’s how we learn)
• From carbon offsets to community kitchens, we’re passionate about making a difference. 
• Did we say snacks? Because we have great snacks (Shoutout to Sheila who keeps the kitchen stocked)

YOU ARE

• A person who thrives in a fast-paced environment, responding quickly and proactively
• Not interested in just following trends – you want to create them
• A self-starter, who’ll take ideas from concept to execution, navigating feedback like a pro  

Traditional agency experience is not required, but it’s a plus. What matters is your deep understanding of what resonates with social audiences. This role is energetic, innovative and forward-thinking. Alongside engaging with communities, you’ll guide brands by staying ahead of social trends and cultural moments. In return, you’ll join a global agency dedicated to generating buzzworthy ideas for some of the world’s leading brands. 

WHAT YOU’LL DO

• Oversee social media strategy development by leading the development of innovative and effective social media strategies for our clients
• Quickly and effectively get up to speed on new categories and clients with little context and time
• Navigate conversations around processes and scopes in a clear and productive manner
• Challenge client-asks for the sake of better output in a respectful way
• Manage and mentor junior team members, by leading, inspiring and developing a team of social media strategists
• Collaborate cross-functionally by working closely with creative, account management, and data teams to deliver outstanding results for clients
• Proactively identify strategic POVs to share with the department, and/or the agency 
• Service multiple clients while overseeing more junior team members day-to-day work
• Independently craft a variety of strategy deliverables from overarching brand and campaign strategy to more tactical plans such as comms framework and content briefs
• Consistently write compelling creative briefs that translates the client’s ask into actionable guidance and provides a provocative point of view to help steer creative ideation
• Identify and execute thought leadership opportunities for We Are Social 
• Command the room and sell in work whether internally or externally
• Develop strategic frameworks and artifacts to guide new ways of thinking and set a new standard 
• Enter a workstream with little knowledge and problem-solve immediately
• Work with other leads to address client needs and problem-solve complex, non-defined account issues 

REQUIREMENTS FOR THIS ROLE

• 8 years of experience in a strategic planning capacity, strong preference for creative agency experience
• Well versed in seeing and shaping ideas, ensuring creative is elevated beyond a collection of tactics
• Passion for wider communications/marketing trends and culture as a whole
• Well versed in in the power of social media 
• Leads by example, but empowers their team to express themselves through their work

JOIN US

At We Are Social, we celebrate diverse perspectives and experiences. We welcome unique voices and talents, especially those not traditionally embraced by advertising. Discover more about our culture and our work.

Let’s do cool stuff together. Apply now!

We Are Social is an equal opportunity employer, committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. For California applicants, you may view We Are Social's Privacy Notice for California Employees and Job Applicants at https://wearesocial.com/us/wp-content/uploads/sites/3/2023/07/CA-Employee-and-Job-Applicant-CPRA-Notice.pdf