What are the responsibilities and job description for the Marketing Lead position at Wavedash (YC X25)?
We're looking for a Marketing Lead to grow our new web-based video game marketplace. Wavedash is a new gaming platform that lets people play high-quality PC games in their web browser. You'll have real ownership and be responsible for: writing copy, drafting emails, posting on socials, and shaping how the Wavedash brand looks and sounds. You'll work directly with the founders to decide what we say, where we say it, and how we know it's working. If you love games, enjoy making your own marketing materials, and want real responsibility, this is that kind of role.
Required
- Several years of marketing experience in games, entertainment, or consumer tech.
- Strong writing skills for web, email, and social.
- Comfortable planning and running campaigns end-to-end (launches, updates, announcements).
- Able to use tools yourself to ship work quickly (slides, design and video tools, email platforms).
- Familiar with how players and/or game devs discover and talk about new games.
- Comfortable working in a small team where plans change and not everything is defined.
Recommended
- Experience building a game platform, live-service game, or developer-facing product.
- Have worked with creators and communities (X, YouTube, TikTok, Discord, Reddit).
- Have set up email marketing flows (welcome series, update announcements, etc.).
- Used to working with designers or editors and giving clear, direct feedback.
Bonus
- You've been an early marketing hire at a startup or helped launch something new.
- You are an expert in design and video editing, to ship your own ideas.
- You've run paid campaigns or A/B tests, or worked on SEO/content.
- You play a lot of games and naturally think about how you'd market them.
- You are lit up by the idea of helping indie developers make a living making games! :)