What are the responsibilities and job description for the Catering Sales Manager position at Water's Edge Resort and Spa?
Water’s Edge is seeking a motivated, passionate Catering Sales Manager to join our team. You will lead the way in delivering exceptional events through dynamic client relationships, innovative sales strategies, and a commitment to outstanding hospitality experiences. The Catering Sales Manager will strive to achieve or exceed sales goals.
Primary Tasks:
- Develop new and grow existing accounts to meet and exceed revenue goals through prospecting, outside sales calls, site inspections and written communication.
- Attend and represent the resort at Chamber of Commerce, Visitors Bureau events and industry meetings.
- Participate and be involved in the community and professional organizations.
- Understand the overall market – competitors’ strengths and weaknesses, economic trends, supply and demand, etc. and how to sell against them.
- Qualify and answer leads from all lead generating platforms within 24 hours.
- Ensure business booked is within resort parameters. Close the best opportunities for the property based on market conditions and the resort’s needs.
- Manage and conduct special events, site inspections, and off-site presentations for potential clients.
- Actively up-sell each business opportunity to maximize revenue.
- Build and maintain strong relationships with key international and external stakeholders.
- Understand and actively utilize company marketing initiatives/incentives to close business.
- Promote accountability to drive superior business results. Includes successful execution of Sales strategies and business processes.
- Track, follow up and maintain accurate records for all events.
- Facilitate the booking of overnight rooms and exercise yield management for room blocks.
- Plan and coordinate details of booked events.
- Assist with the event operations and coordination as needed
- Prepare Banquet Event Orders (BEOs) utilizing Maestro software.
- Attend weekly BEO meetings and communicate clearly with the Banquet Team.
- Track, follow up and maintain accurate records for all events.
- Coordinate with outside vendors.
- Upsell additional services when appropriate.
- Make decisions and solve problems by analyzing and evaluating the issues and determining the best solution.
- Ensure high quality communications and assist others to understand the guests needs, providing direction and guidance.
- Build good rapport with customers and other hotel departments.
- Exercise empowerment where necessary to facilitate decision making in relation to department and company goals.
- Dress in a manner which is conductive to a business environment whereby first impressions reflect on the resort image.
- Other duties as assigned.
Qualifications and Requirements:
- Must have at least three (3) years of relevant Group Sales experience in the hospitality industry.
- Ability to negotiate, sell and value engage customers.
- Ability to work in a fast-paced, demanding work environment.
- Strong presentation skills to represent the resort professionally and successfully.
- Have fully functional computer skills including experience with Word, Excel and PowerPoint.
- Demonstrable ability to multi-task and adhere to deadlines.
- Well organized with a customer-oriented approach.
- Team player with clear and concise communication skills.
- Ability to maintain a professional appearance.
- Must be available to work evenings and weekends.
- Able to effectively communicate in English, in both written and oral form.
- Proficient with Maestro software including Sales & Marketing and Front desk.
We offer our full-time staff excellent benefits including:
- Medical insurance
- Dental insurance
- Paid time off
- 401k
- Employee meals
- Employee discounts