Marketing Associate

Walden Media Group, a small and quickly growing digital agency based in Austin, Texas is currently seeking a talented Marketing Associate to join our team.

Position Overview: We are seeking a positive, talented and motivated Marketing Associate to join our agency. As a Marketing Associate, you will play a pivotal role in developing and executing creative marketing campaigns across various digital platforms. This mid-level position offers an exciting opportunity to contribute your skills in creative thinking, email marketing, social media management, SMS campaigns, copy writing, and HubSpot expertise to drive impactful results for our clients. You will work directly with our Director of Marketing and Social Media Manager in this role.

www.waldenmediagroup.com

Walden Media Group is a dynamic and innovative advertising and technology agency based in Austin, Texas. We are a full stack technologies and full stack creative agency, with services ranging from app and software development to video and media production, advertising and technology integration and more. Our mission is to provide cutting-edge solutions that drive results, combining creativity with data-driven insights to deliver exceptional business growth experiences.

Key Responsibilities:

Creative Campaigns: Collaborate with cross-functional teams to ideate, design, and implement visually captivating creative assets for marketing campaigns that align with client objectives and brand guidelines.

Email Marketing: Create, schedule, and optimize email marketing campaigns using industry best practices. Craft engaging email copy and subject lines to drive open rates, click-through rates, and conversions.

Social Media Management: Manage and curate content for various social media platforms, including content creation, scheduling, community engagement, and performance tracking. Maintain a consistent brand voice and adapt strategies to platform trends.

SMS Campaigns: Develop SMS marketing strategies to engage target audiences effectively. Craft concise and impactful SMS messages that drive engagement and conversions while adhering to regulations.

Copywriting: Write compelling and persuasive copy for a range of marketing materials, including website content, blog posts, social media posts, ad copy, and more. Tailor messaging to resonate with different target audiences.

HubSpot Management: Utilize HubSpot or similar marketing automation platforms to manage campaigns, create workflows, segment audiences, and track performance metrics. Optimize campaigns based on data-driven insights.

Analytics and Reporting: Monitor and analyze campaign performance metrics, such as engagement rates, click-through rates, conversion rates, and ROI. Provide regular performance reports to clients and internal teams.

Project Management: Manage multiple projects simultaneously, ensuring deadlines are met and deliverables are of the highest quality. Coordinate with internal and external stakeholders to ensure seamless execution.

Qualifications:

• Bachelor's degree in Marketing, Communications, or related experience.
• 1-3 years of relevant experience in marketing, with a focus on creative design, email marketing, social media, SMS campaigns, copywriting, and marketing automation.
• Strong understanding of email marketing platforms, social media management tools, SMS marketing, and marketing automation platforms (e.g., HubSpot).
• Excellent copywriting and content creation skills, with an eye for detail and creativity.
• Analytical mindset with the ability to interpret data and make data-driven recommendations.
• Strong project management skills, including the ability to prioritize tasks and manage timelines effectively.
• Exceptional communication skills, both written and verbal.
• Experience working in an agency environment is a plus.

Benefits:

• Competitive salary and performance-based incentives.
• Professional development opportunities and training.
• Collaborative and supportive team environment.
• Exposure to a diverse range of clients and industries.
• Opportunity for career growth within the agency.

Join our team as a Marketing Associate and contribute your creative talents and digital marketing expertise to drive impactful campaigns for our clients. If you are a self-starter, a strategic thinker, and a creative problem solver, we invite you to apply and be part of our agency's success story.

Job Type: Full-time

Pay: $43,000.00 - $56,000.00 per year

Benefits:

• Flexible schedule
• Paid time off

Schedule:

• 8 hour shift
• Monday to Friday

Supplemental pay types:

• Bonus opportunities

Ability to commute/relocate:

• Austin, TX 78701: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Marketing: 1 year (Preferred)

Work Location: In person

Salary : $43,000 - $56,000