What are the responsibilities and job description for the Marketing Coordinator position at WAI Global?
Description
ESSENTIAL DUTIES AND RESPONSIBILITIES
Marketing Execution Support
QUALIFICATIONS (Education, Experience, & Skills) and REQUIREMENTS
Minimum Education
Bachelor’s degree in Marketing, Business, or a related field.
Minimum Years Of Experience
1–3 years in a marketing coordinator, project coordinator, or administrative marketing support role.
Required Qualifications
Fluent in English
Travel Requirement
~5% for events and trade shows as needed
ESSENTIAL DUTIES AND RESPONSIBILITIES
Marketing Execution Support
- Support execution of US marketing initiatives and requests across customer marketing, sales enablement, and events.
- Execute day-to-day activities related to the U.S. trade media plan, including asset delivery, placement tracking, vendor communication, and invoice verification support.
- Coordinate timelines, deliverables, approvals, and handoffs across stakeholders.
- Assist with trade show preparations including booth materials, banners, signage, giveaways, and shipment coordination.
- Support event collateral preparation and on-site readiness (as required).
- Assist in designing and/or coordinating updates to marketing collateral (flyers, sell sheets, presentations, signage).
- Ensure materials follow approved templates and brand direction provided by global marketing.
- Manage local printing requests and coordinate vendor relationships as needed.
- Support execution of email communications and marketing sends (coordination, formatting, scheduling, and list readiness).
- Assist with building and organizing content inputs for customer communications and official updates.
- Maintain marketing files, event assets, and commonly used materials for easy internal access.
- Track requests, deadlines, and progress updates for the US marketing team.
- Support merchandise management and replenishment (giveaways, event supplies, etc.).
- Assist in scheduling and preparing social media content as assigned (coordination formatting support).
- Support day-to-day community management activities, including monitoring comments and messages, responding to routine inquiries, and escalating customer or brand concerns as needed.
QUALIFICATIONS (Education, Experience, & Skills) and REQUIREMENTS
Minimum Education
Bachelor’s degree in Marketing, Business, or a related field.
Minimum Years Of Experience
1–3 years in a marketing coordinator, project coordinator, or administrative marketing support role.
Required Qualifications
- Strong organization and attention to detail
- Ability to manage multiple deadlines and workstreams in parallel
- Strong communication skills and comfort working with Sales, vendors, and internal teams
- Experience supporting trade shows/events and print production
- Familiarity with graphic design software (Adobe Creative Suite) and email tools (Mailchimp or similar) and content scheduling workflows
- Execution excellence & follow through— consistently delivers on time across a high volume of requests and deadlines.
- Organization & prioritization — manages multiple requests, deadlines, and stakeholders without losing details.
- Attention to detail & quality control — ensures materials are accurate, on-brand, and template-compliant.
- Service-oriented collaboration — responsive partner to Sales and internal teams
- Clear communication, both written and verbal
- Effective time management and prioritization
Fluent in English
Travel Requirement
~5% for events and trade shows as needed