What are the responsibilities and job description for the Growth & Partnerships Manager, Digital position at Wagner Bespoke Travel?
Growth & Partnerships Manager, Digital
Wagner Bespoke Travel · Santa Monica
About us
Wagner Bespoke Travel is a luxury travel advisory firm, built on deep hotelier relationships and a loyal community of clients (@wagnerbespoke) We've just launched book.wagnertravel.com, a client-facing hotel booking portal where travelers get the same rates as booking direct, plus VIP perks and on-property advocacy. This role owns its growth.
The role
You'll be the engine behind the portal: driving qualified traffic, converting it into bookings, and building the partnership and affiliate programs that scale it. This is a hands-on, build-it-yourself role, not a management seat. You'll work directly with the founder and own marketing for the portal side of the business. You will not be involved in full-scale trip planning; your world is the portal.
What you'll own
- Paid social (Meta/Instagram) strategy, build, and optimization, from a standing start
- Organic social presence and content calendar for the portal, in our established brand voice
- SEO and content marketing for the portal site
- Email marketing to our subscriber list and past-booker segment
- Analytics and reporting: tracking traffic, conversion, and cost per booking
- Building social and creator partnerships from scratch
- Designing and launching an affiliate program exclusively around the booking portal
You're a fit if you have
- 4 to 6 years in digital/growth marketing, ideally with a paid-social and conversion focus
- A track record running paid budgets and reporting on ROI, not just posting content
- Hands-on experience with Meta Ads Manager, an email platform, and web analytics
- An eye for luxury/lifestyle aesthetics and a feel for our brand voice
- Experience structuring partnerships or affiliate/influencer programs (a strong plus)
- Comfort working independently in a small, fast-moving team