Adobe MarTech Software Developer

Software Developer - Adobe MarTech

Location: Duluth, GA - Hybrid, 2 days onsite weekly

Duration: 6 months

Competencies: 8-10 years experience

Digital : Adobe Analytics

Essential Skills

• Overview:
  
  

The MarTech Software Developer is responsible for designing, developing, and maintaining marketing technology solutions that power customer engagement, personalization, and data-driven marketing across Macys digital ecosystem.

This role works within the MarTech engineering team to build scalable APIs, data pipelines, and integrations that support CRM, loyalty, journey orchestration, and AI-driven marketing initiatives.

Key Responsibilities

ADDED 6-9-2026:

Primary Skills

• AEP Data Ingestion & XDM Modeling
  
  

Ingest customer, behavioral, and transactional data into AEP (batch/streaming) and build XDM schemas with identity stitching for Real Time Customer Profile. Should be able to demonstrate was implemented , what challenges they faces and business value added.

• Segmentation & Customer Behavior Insights
  
  

Create behavioral and lifecycle segments (cart abandonment, lapsed, high value, affinity) and validate customer behavior flows and match rates.

• Activation Patterns & Real Time Triggers
  
  

Implement activation patterns to AJO, Responsys, Google, Meta, and support real time triggers like browse email, cart journey, purchase loyalty update.

• Microservices & Platform Integrations
  
  

Develop Java 21/Spring Boot microservices on GCP (GKE, Docker) and integrate with AEP, AJO, Responsys, and CDP platforms.

• Data Pipelines, Databases & DevOps
  
  

Build BigQuery/Airflow pipelines, optimize MongoDB/PostgreSQL for < 500ms latency, and support CI/CD, monitoring, and on call reliability operations.