What are the responsibilities and job description for the Director Strategy position at VML?
About VML
VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55 markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.
Job Title: Director Strategy
Job Summary: We are seeking a highly self-motivated and analytical Director Strategy to join our Strategy & Insights group. This role requires deep curiosity around the intersection of consumers, brands, and the automotive space. You will act as a consultant, skillful at handling sometimes ambiguous and loosely defined project requests to deliver clear, impactful insights. A passion for synthesizing large amounts of data and research – encompassing market dynamics, consumer behaviors, and competitive intelligence – into compelling, data-driven narratives that articulate actionable strategic recommendations is essential.
Key Responsibilities
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$75,000—$180,000 USD
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55 markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.
Job Title: Director Strategy
Job Summary: We are seeking a highly self-motivated and analytical Director Strategy to join our Strategy & Insights group. This role requires deep curiosity around the intersection of consumers, brands, and the automotive space. You will act as a consultant, skillful at handling sometimes ambiguous and loosely defined project requests to deliver clear, impactful insights. A passion for synthesizing large amounts of data and research – encompassing market dynamics, consumer behaviors, and competitive intelligence – into compelling, data-driven narratives that articulate actionable strategic recommendations is essential.
Key Responsibilities
- Competitive Intelligence & Market Analysis: Continuously monitor competitor activities, identify emerging market trends, and uncover strategic opportunities and threats within the automotive industry.
- Consumer & Brand Understanding: Develop a profound understanding of consumer motivations, needs, fears/desires, and brand perceptions.
- Data Analysis & Insight Generation: Proficiently access, analyze, and synthesize diverse data sources to uncover actionable insights and strategic implications.
- Strategic Storytelling & Communication: Translate complex data and insights into clear, compelling, and engaging presentations and narratives.
- Presentation Development & Collaboration: Build high-impact strategic presentations and collaborate seamlessly with internal and client teams.
- Automotive Market Expertise: Apply deep knowledge of the automotive industry, including OEMs, mobility trends, technological advancements, and regulatory environments.
- Consultative Approach: Operate as an agile consultant, adapting quickly to evolving needs and providing expert strategic guidance to internal teams and clients.
- Collaboration & Relationship Building: Strong interpersonal skills with a proven ability to build relationships and collaborate effectively with cross-functional teams and senior leaders.
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$75,000—$180,000 USD
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
Salary : $75,000 - $180,000