What are the responsibilities and job description for the CENTCOM PAO Social Media and Website Content Manager position at Vistra Communications?
Description
U.S. Central Command (CENTCOM) Public Affairs Office (CCPA) is seeking a highly skilled and proactive social media and Website Content Manager to lead the planning, execution, and oversight of CENTCOM’s digital communication platforms. This role is responsible for managing both English and foreign-language social media and website content, ensuring strategic alignment, technical integrity, and cultural relevance across the CENTCOM Area of Responsibility (AOR).
The ideal candidate will possess a blend of creative design expertise, technical proficiency, and strategic communication experience, with the ability to lead a multilingual team and deliver impactful digital engagement in support of CENTCOM’s mission.
Key Responsibilities
Platform Management & Content Production: Plan, develop, coordinate, and publish frequent content across CCPA’s English and foreign-language social media and website platforms.· Ensure timely updates during crisis events and in response to senior CENTCOM leadership requests.· Maintain security compliance with CENTCOM and DoD digital media policies.
Team Leadership & Coordination: Oversee Regional Media Specialists in the development and synchronization of regional and language-specific communication plans.· Ensure cohesive messaging and platform consistency across all language domains.
Analytics & Reporting: Conduct statistical analysis of platform performance, including viewership and followership metrics by URL, region, and other relevant factors.· Track social media aliases of influential individuals and organizations within CENTCOM’s information environment.· Maintain a daily updated database of articles and talking points in OneNote, exportable to a “read book” format.
Strategic Planning & Deliverables: Provide a monthly report of insights and best practices for digital media usage across CENTCOM platforms, including an executive-level summary.· Deliver a rolling three-week digital media publication plan by platform and language, in coordination with Regional Media Specialists.· Recommend optimal dates, times, and platforms for content dissemination based on analytical data.
Surge & Crisis Support: Support 24/7 surge requirements during crises or unforeseen events as directed by the CCPA Director.
Deliverables
· Updated English-language social media and website content.
· Daily-maintained database of media references and talking points.
· Monthly digital media performance report with executive summary and strategic recommendations.
· Three-week digital media publication schedule across platforms and languages.
Requirements
Required Qualifications
· 5 years of experience managing social media and website content in a government or military context.
· TS/SCI clearance.
· Proficiency in digital analytics tools and content management systems.
· Strong leadership and coordination skills, especially in multilingual environments.
· Familiarity with CENTCOM’s mission, structure, and AOR.
· Ability to work under pressure and respond rapidly to emerging events.
· Excellent writing, editing, and visual communication skills.
Preferred Qualifications
· Experience supporting Combatant Command or DoD-level public affairs operations.
· Familiarity with foreign language media environments relevant to CENTCOM (e.g., Arabic, Farsi, Urdu, Russian, Hebrew, Turkish).
· Graphic design and multimedia production experience.
About Vistra: Vistra Communications, doing business as Vistra and Vistra Federal Solutions, is a Service-Disabled Veteran-Owned Small Business (SDVOSB) headquartered in Tampa, FL with an office in Springfield, VA providing professional support serviced to Defense, Federal, and Civilian Agencies. Approximately 25% of our “team member” employees work in the National Capital Region, providing communications, outreach, and organizational transformation services to our public sector customers. Vistra provides medical, dental, and vision benefits, life and disability insurance, employer matching 401(k) retirement plan, Paid Time Off, Parental and Bereavement Leave, and Professional Development, among other benefits.
US Citizenship Required: Due to the requirements of the federal contract that this position supports, U.S. citizenship is required. Citizenship will be confirmed via I-9/E-Verify at the start of employment.
