What are the responsibilities and job description for the Community Outreach Coordinator position at Visiting Angels?
About Us:
Visiting Angels of Catawba Valley helps aging adults live independently at home — bathing, dressing, grooming, meal prep, light housekeeping, and companionship. We offer both short and long shifts, and our philosophy is simple: care about the client, not just for them. We serve private-pay and veteran clients (we do not accept Medicaid) across Hickory, Lenoir, Morganton, Lincolnton, and up through Alexander and Watauga counties, with over 15 years serving our communities.
Role Overview:
As Community Outreach Coordinator, based out of our Hickory office, you'll be the face of Visiting Angels across our service area. Your job is to distribute marketing materials, and build lasting relationships with the referral network that connects families to home care — senior living communities, hospital discharge planners, social workers, elder law attorneys, VA offices, and more.
Key Responsibilities:
- Distribute leaflets and marketing materials throughout our service area
- Build relationships with senior living communities, hospital discharge planners, social workers, elder law attorneys, VA offices, Councils on Aging, churches, and health fairs
- Host lunches, coffee meet-ups, and small community events
- Ask for referrals warmly and consistently, and follow up
- Track outreach activity and results with our office team
Qualifications:
- Bachelor's degree in communications, marketing, social work, or related field
- Excellent interpersonal and communication skills
- Experience in community outreach, PR, or marketing, ideally in healthcare
- Reliable transportation for regular travel across the service area
- Bonus: knowledge of senior care services and basic digital marketing (social media, SEO, PPC)
Employment Type & Location:
Full-Time, exempt position. Schedule includes weekday and occasional Saturday hours as community events require, with regular travel throughout Lenoir, Hickory, Morganton, Lincolnton, and up through Alexander and Watauga counties.
Ready to Apply?
If this sounds like you, send us your resume — and tell us why you have the fire for this job.
Competitive pay and benefits commensurate with education and experience