Specialist - On Property Signage

Position Overview:

The primary responsibility of the Specialist - On Property Signage is to deploy digital content throughout the resort and maintain content consistency and brand guidelines while enhancing the guest experience. This role is also responsible for collaborating with partners/teams to receive digital content, which includes quality control, scheduling, and distribution of content throughout on property digital and static platforms.

All duties are to be performed in accordance with departmental and The Venetian Resort’s policies, practices, and procedures.

Essential Duties & Responsibilities:

• Work closely with the Sr. Manager, On Property Signage on digital and static signage throughout the property.
• Assist in managing consistency and integrity of marketing communications and the guest experience for the on-property advertising program.
• Move advertising projects through the development process making sure deadlines are met.
• Work closely with internal Team Members as well as external agencies and clients in a collaborative fast-paced environment to create a rewarding digital signage guest experience.
• Ensure all supplied digital media meets technical specifications for all supported digital platforms supported by IT and Marketing.
• Ensure all supplied digital media copy communicates clear and correct information and reinforces The Venetian Resort style guide and digital content guide.
• Create content playlist strategy, dayparting schedules, and standard timelines for property initiatives.
• Create individual on property advertising plans for paid, contract and bonus venues, including casino, entertainment, food & beverage, partnerships, and retail partners.
• Schedule and publish content for distribution to property signage platforms using Content Management Systems (CMS) for deployment of assets including FourWinds/Poppulo Interactive Content Manager.
• Develop requesting and reporting process for internal signage tracking.
• Maintain effective and accurate management of static inventory and digital signage playlists and update them as needed.
  
  

Additional Duties & Responsibilities:

• Collaborate with departments and vendors to coordinate cross property marketing efforts.
• Brainstorm and develop creative concepts by collaborating with clients, vendors, copywriters, print graphic designers and management to ensure quality of creative and overall execution of deliverables to adhere to property Brand Marketing standards.
• Develop and manage internal digital marketing initiatives; by remaining current in the fields of digital signage/DOOH/Placed Based Media Networks, with specifics to hardware, software, and content creation.
• Coordinate and attend on property walkthroughs with clients, partners, vendors and supporting departments.
• Ensure databases and systems are adequately maintained.
• Safety is an essential function of this job.
• Consistent and regular attendance is an essential function of this job.
• Performs other related duties as assigned.
  
  

Additional Duties & Responsibilities:

Company Standards of Conduct

All The Venetian Resort Team Members are expected to conduct and carry themselves in a professional manner at all times. Team Members are required to observe the Company’s standards, work requirements and rules of conduct.

Minimum Qualifications:

• 21 years of age.
• Proof of authorization/eligibility to work in the United States.
• High School Diploma or equivalent. Bachelor’s Degree in a relevant discipline preferred.
• 2 - 4 years of experience in multimedia digital design and/or graphic design, preferably in a hospitality or retail environment, with direct experience managing digital signage platforms.
• Working Knowledge of Microsoft Windows, Mac OS X / Mac iOS, Microsoft Office, backup of data systems and Adobe Creative Suite.
• 2 years analytical and tracking skills relative to digital signage/digital advertising and scheduling, as well as presentation skills to effectively collaborate with developers, vendors, and subject matter experts to establish the technical vision and analyze tradeoffs between usability and performance needs.
• Basic understanding relative to print; in pre-press and production, relative to digital signage/DOOH/Placed Based Media Networks; in production and deliver promotional and informative digital content.
• Strong analytical and product management skills required, including a thorough understanding of how to interpret customer business needs and translate them into application and operational requirements.
• Excellent verbal and written communication skills and the ability to interact professionally with a diverse group, executives, managers, and subject matter experts.
• Excellent interpersonal skills in areas such as teamwork, facilitation, and negotiation.
• Strong planning and organizational skills, with careful attention to detail.
• Ability to communicate clearly and effectively in English, both in spoken and written form.
• Strong interpersonal skills with the ability to communicate effectively with guests and other Team Members of different backgrounds and levels of experience.
• Must be able to work varied shifts, including nights, weekends, and holidays.
  
  

Physical Requirements:

Must be able to:

• Lift or carry 10 pounds, unassisted, in the performance of specific tasks, as assigned.
• Physically access all areas of the property and drive areas with or without reasonable accommodation.
• Maintain composure under pressure and consistently meet deadlines with internal and external customers and contacts.
• Ability to interact appropriately and effectively with guests, management, other team members, and outside contacts.
• Ability for prolonged periods of time to walk, stand, stretch, bend, and kneel
• Work in a fast-paced and busy environment.
• Work indoors and be exposed to various environmental factors such as, but not limited to, CRT, noise, dust, and cigarette smoke.