Field Sales Representative (Dental) - Los Angeles

About Fluent Software Group

Fluent Software Group is part of Valsoft Corporation’s family of operating groups—a global leader in acquiring and growing vertical market software companies. We focus on specialized industries where deep expertise truly makes the difference.

At Fluent, we give founders and their teams a forever home—preserving their culture and momentum while unlocking new resources, technology, and proven operational playbooks that fuel sustainable, long-term growth.

Marea (a Fluent Software Group company) Marea is a dental-focused AI platform helping practices capture revenue, reduce operational strain, and modernize patient communication. Our core products include an AI Receptionist and AI clinical transcription, deeply integrated with leading dental PMS platforms (Dentrix Ascend, ClearDent, others).

We sell into single-location practices, multi-location groups, and DSOs, often in partnership with PMS and ecosystem players. This is an early-stage, high-velocity environment with strong backing and a clear mandate to scale.

Growth Highlights:

• Consistent high growth month over month
• Now used by hundreds of practices across the U.S.

We are hiring Field Sales Representatives to own revenue generation in large U.S. urban markets (Florida, California, Arizona and/or Texas). This is a quota-carrying role combining outbound prospecting, in-person selling, and deal execution.

You will be responsible for selling Marea directly to dental practices and groups, with a strong emphasis on on-site visits, relationship building, and closing.

This role is best suited for sellers with prior experience in dental software, PMS, imaging, or practice services, who are comfortable operating independently and driving a territory.

• Own a defined geographic territory and revenue quota
• Prospect and close new dental practices and multi-location groups
• Conduct in-person meetings, demos, and workflow walkthroughs
• Manage full sales cycle: prospecting → discovery → demo → close
• Drive urgency and same-day or fast-cycle closes where appropriate

• Execute outbound outreach (phone, email, LinkedIn, on-site drop-ins)
• Build strong referral networks within dental ecosystems
• Leverage PMS-specific motions (e.g., Dentrix Ascend) in messaging
• Partner closely with inside sales and leadership on pipeline strategy

• Provide structured feedback on objections, pricing, competition, and product gaps
• Identify DSO and multi-location expansion opportunities
• Surface partnership or channel opportunities from the field

• 3 years of B2B sales experience
• Prior experience selling into dental practices or healthcare SMBs
• Comfortable with in-person, field-based selling
• Proven ability to prospect independently and close deals
• Strong discovery, objection handling, and closing skills

Strongly Preferred

• Experience at dental software or PMS companies (Dentrix, Open Dental, Henry Schein, Carestream, etc.)
• Experience selling SaaS or workflow software
• Familiarity with DSOs or multi-location dental groups
• History of exceeding quota in a territory-based role

• High Autonomy, High Impact: Own your work from Day 1
• Serious Career Growth: Exposure to M&A, integration, scaling, and cross-portfolio collaboration
• Learning-Driven Culture: We invest heavily in training and development
• Entrepreneurial Energy: No two days look the same
• Competitive Offer: Compensation, health, dental, vision, PTO, and more
• Team-First Mindset: Regular events, collaboration, and global connections

Help us scale incredible software companies—without losing their entrepreneurial edge. At Fluent and Valsoft, you’ll make a real impact from Day 1.

#Marea