What are the responsibilities and job description for the Marketing/Communication Manager position at US Sailing?
Job Description: Marketing/Communication Manager
Location: Bristol, RI, 02809
Position Summary:
The Marketing and Communications Manager plays a pivotal role in advancing the organization's mission and vision by overseeing all aspects of internal and external communication strategies. This role entails collaborating closely with various departments to ensure consistent messaging and branding. The ideal candidate possesses a strong background in marketing and communications, exceptional leadership skills, and a passion for promoting the sport of sailing. They will be responsible for driving engagement, building relationships, and elevating the organization's presence on a national scale.
Skills:
- Internal Communications
- Develop and implement internal communication strategies to ensure alignment with organizational objectives and values.
- Coordinate with department leads to disseminate important updates, initiatives, and achievements internally.
- Foster a culture of transparency, collaboration, and engagement through effective communication channels.
- Oversee the creation and distribution of internal newsletters, memos, and announcements.
- External Communications
- Strategize and execute external communication plans to enhance the organization's brand image and reputation.
- Manage relationships with media outlets, influencers, and stakeholders to amplify the organization's message.
- Craft compelling press releases, articles, and other external-facing content to engage target audiences.
- Monitor media coverage and public perception, and respond promptly to inquiries or concerns.
- Features
- Lead the development of innovative features and content for the organization's digital platforms, including website and social media channels.
- Collaborate internally to ensure content is engaging, relevant, and on-brand.
- Utilize analytics and user feedback to identify opportunities for optimization and enhancement.
- Partner Execution
- Assist the Partnership Marketing team to deliver on activation and content related initiatives.
- Coordinate cross-promotional activities and joint campaigns to expand reach and impact.
- Monitor and evaluate the effectiveness of partnership activities, providing recommendations for future collaborations and improvements.
- Miscellaneous
- Stay abreast of industry trends and best practices to continuously improve the organization's digital presence.
- Work closely with the Director of Marketing Communications to identify areas of growth
- Other projects as assigned
Position Qualifications and Requirements:
- Bachelor’s Degree in Marketing, Communications or related field, Graduate degree a plus
- Minimum 5 years of marketing, public relations, advertising, content development and management and/or professional writing experience.
- Communications and content experience in Sports Marketing, an Athletic Department, National Governing Body, or governmental organization a plus
- Sailing experience and knowledge given extra consideration
- Superior written and verbal skills, public relations, marketing, and management skills
- Intuitive, proactive, collaborative, leader, driver, creative problem solver, analytical, versatile professional
- A team leader with strong management skills in running a communications and content team, with a willingness to share your knowledge to support the team
- Ability to manage multiple projects with varying priority at one time
- Strong copywriting and proofreading skills
- Attention to detail and upholding brand standards and consistency
- Willingness to travel and have flexible working hours to accommodate events, competitions and other communications and content development needs across the organization
Benefits and Perks
- Medical insurance
- Vision insurance
- Dental Insurance
- 403(b) with company match up to 5%
- Life insurance
- Long- and short-term disability insurance
- Paid time off, Holidays, Community Service time, bereavement, parental leave, jury duty
- Access to free gym Membership at Roger William University campus
- Access to Roger Williams University cafeteria and lunch options
- Discounts on travel, entertainment, and others via Perk Spot and the Benefit Hub
- Gill Discount
- Employee Assistance Program
- Wellness Space
- Employee snack bar, staff celebrations and events
- Access to USOPC JEDI trainings and CRGs
- Employee trainings and professional development
- Complimentary US Sailing Membership, including access to all discounts
- Hybrid structure – 3 days per week in office and 2 remote
US Sailing provides a vibrant work environment that values creativity, teamwork, and respect. As part of our dedication to the diversity of our workforce, US Sailing is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin or ancestry, sex, gender, gender identity, gender expression, sexual orientation, age, physical or mental disability, medical condition, marital/domestic partner status, military and veteran status, genetic information or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions.
US Sailing is committed to its non-discrimination policies.
Send all inquiries to HR@ussailing.org and apply formally via our website.
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