Demo

Fit360 Site Director

US Fitness
Norfolk, VA Full Time
POSTED ON 6/26/2026
AVAILABLE BEFORE 8/26/2026

We're looking for a Fit360 Site Director who lives for member wins, loves coaching coaches, and knows how to turn great programming into thriving results.

What you'll do

  • Own weekly Fit360 programming-design sessions that are safe, effective, and fun
  • Grow participation and exceed monthly Fit360 goals through smart outreach and member relationships
  • Lead, mentor, and motivate a team of Fit360 Coaches (recruit, hire, train)
  • Be the go-to for Fit360: visit classes weekly, gather feedback, and spot trends
  • Champion conversions: drive trial participation (target ~70%) and ongoing participation (target ~40%)
  • Track the numbers-participation rates, leads, and follow-ups at 1, 30, and 90 days
  • Partner across the club to set goals and crush them
  • Use our tech for programming, schedules, and billing; record hours accurately
  • Uphold club standards for safety, service, and emergency procedures
  • Work a mix of early mornings, evenings, and weekends as needed

    Position Requirements

  • Excellent communication and listening skills with a friendly, upbeat vibe
  • Natural motivator who builds relationships fast and sells the value of Fit360 with confidence
  • Organized, punctual, detail-oriented, and cool under pressure
  • Proven small-group training business & sales know-how
  • Comfort with basic cash procedures and club tech tools
  • Personal training experience a plus
  • Nationally recognized PT certification and current CPR/AED




US FITNESS IS AN EQUAL OPPORTUNITY EMPLOYER.

US Fitness is an equal opportunity employer and conducts all hiring and employment practices strictly in accordance with applicable employment discrimination laws and regulations. Discrimination in employment on the basis of any classification protected under federal, state, or local law is a violation of our policy and is illegal. The Company does not discriminate in hiring or employment on the basis of race, color, creed, religion, sex, national origin, ancestry, age, mental or physical disability (including HIV and AIDS), pregnancy, protected veteran status, status as a uniformed service member under the Uniformed Services Employment and Reemployment Rights Act (“uniformed service member status”), marital status, sexual orientation, gender identity, genetic information, or other categories defined by federal, state, or local law.

EEO is the LAW.

Reasonable Accommodations: If you have an inquiry about an application or have a physical and/or mental disability and need special accommodations applying for a job using our online application system, please call 703-740-9009 or email careers@usfitnessgroup.com."


 

Salary.com Estimation for Fit360 Site Director in Norfolk, VA
$81,817 to $110,614
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