Demo

Business Development & Community Engagement Specialist (63091)

US Colleges
Santa Ana, CA Full Time
POSTED ON 6/10/2026
AVAILABLE BEFORE 7/8/2026
The Business Development & Community Engagement Specialist develops and

implements regional outreach, partnership development, and community engagement

initiatives designed to drive student enrollment growth for EMT and allied health

programs across Southern California. This role is responsible for building and

maintaining relationships with workforce agencies, community organizations, schools,

and public sector partners to generate qualified student referrals and strengthen

community presence. This role works closely with Admissions and campus leadership

to ensure strong communication, partnership engagement, and conversion of

prospective student leads into enrollments.

The Role Carries Responsibility To

  • Serve as the institution's primary representative for assigned community and

workforce partnerships, cultivating, managing, and strengthening external

relationships to achieve enrollment and outreach objectives.

  • Identify, evaluate, and prioritize partnership opportunities with workforce

agencies, community-based organizations, educational institutions, healthcare

employers, and public-sector entities based on enrollment potential, strategic

alignment, and market demand.

  • Establish, negotiate, and maintain referral partnerships and community

engagement initiatives within established institutional guidelines, making

recommendations regarding partnership development, continuation, expansion,

or termination.

  • Analyze workforce trends, demographic data, community needs assessments,

and enrollment performance metrics to identify new market opportunities and

recommend outreach strategies that support institutional growth objectives.

Page 1

US Colleges: Business Development & Community Engagement Specialist

  • Develop and deliver presentations, workshops, and community education

initiatives that effectively position institutional programs and healthcare career

pathways to prospective students and partner organizations.

  • Evaluate the effectiveness of outreach activities, referral sources, and

partnership performance; develop recommendations and implement adjustments

to improve lead generation, enrollment conversion, and return on investment.

  • Collaborate with Admissions and campus leadership to develop outreach

priorities, align recruitment initiatives, and resolve partnership-related issues that

may impact enrollment outcomes.

  • Plan and manage community engagement activities, recruitment events, and

regional outreach initiatives, determining appropriate resource allocation, event

participation, and engagement strategies.

  • Maintain accountability for assigned outreach territories, partnership portfolios,

enrollment contribution targets, and community engagement objectives.

  • Prepare and present reports, analysis, and strategic recommendations to

leadership regarding partnership performance, market opportunities, outreach

effectiveness, and enrollment trends.

  • Ensure compliance with applicable federal and state laws, accreditor standards,

institutional policies, and partnership requirements.

  • Other duties as assigned.

Qualifications

7–10 years of experience in community outreach, business development,

workforce development, admissions, education, sales, or related field preferred.

  • Associate or bachelor’s degree preferred in Business, Marketing,

Communications, Education, Healthcare, or related field.

  • Strong interpersonal and relationship-building skills.
  • Excellent communication and presentation skills, both oral and written.
  • Ability to work independently while managing multiple outreach activities and

priorities.

  • Experience with community engagement, event coordination, or referral

development preferred.

  • Proficiency in Microsoft Office required
  • Strong team player with a customer service mindset.

Salary.com Estimation for Business Development & Community Engagement Specialist (63091) in Santa Ana, CA
$121,008 to $151,698
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