What are the responsibilities and job description for the Social Media Manager (Part-Time) position at Upper East Side Tan?
About Upper East Side Tan
Upper East Side Tan is a growing, membership-based tanning and beauty brand with locations in New York City and Miami. We offer UV tanning, spray tanning, and red light therapy, with a focus on convenience, affordability, and a premium customer experience.
We're looking for a creative, organized, and results-driven Part-Time Social Media & Digital Marketing Manager to grow our online presence, manage paid advertising, and coordinate influencer partnerships.
Social Media Management
- Create, schedule, and publish approximately 3 high-quality social media posts per week, primarily on Instagram and TikTok.
- Develop engaging content, including Reels, photos, promotional graphics, and short-form videos.
- Maintain a consistent brand voice and visual identity across platforms.
- Monitor comments, messages, and engagement to build our online community.
- Stay current with beauty, wellness, and social media trends to identify new content opportunities.
- Coordinate occasional in-person content shoots at our salon locations.