Demo

Director of Product Innovation

Universal Nutrition
New Brunswick, NJ Full Time
POSTED ON 7/8/2026
AVAILABLE BEFORE 9/7/2026

 

 

THE OPPORTUNITY

We don’t follow trends. We set them.
Universal Nutrition has been a foundational name in sports nutrition for decades, and we’re not slowing down. We’re looking for a Director of Product Innovation who is equal parts scientist, strategist, and competitor — someone who wakes up thinking about what’s next before anyone else in the industry has their morning shake.
 
This is a seat at the table. You’ll shape the product roadmap that millions of athletes, bodybuilders, and performance-driven consumers rely on to train harder, recover faster, and push beyond their limits. If you’ve been waiting for the role where your instincts, expertise, and ambition can operate without a ceiling, this is it.

WHAT YOU’LL OWN

Product Strategy & Pipeline Leadership

  • Own the full innovation pipeline from white space identification through commercialization — new formulations, new categories, and line extensions that keep Universal ahead of the market.
  • Define a 1–3 year product roadmap grounded in consumer insights, competitive intelligence, and emerging science.
  • Prioritize ruthlessly. Not every idea is a product. Know the difference.

Formulation & Science

  • Lead cross-functional R&D efforts with internal formulators and contract manufacturers (CMOs) to develop clinically-informed, efficacious products.
  • Stay at the cutting edge of ingredient science — novel actives, bioavailability technologies, combination stacking strategies, and regulatory developments (FDA, NSF, Informed Sport).
  • Ensure all products substantiate claims with credible science and can withstand regulatory and consumer scrutiny.

Go-to-Market Collaboration

  • Partner closely with Marketing, Sales, and Brand to translate product concepts into compelling consumer stories and retail execution.
  • Bring products to market on time, on budget, and positioned to win — not just launch.
  • Own the brief: define target consumer, key benefits, hero claims, competitive positioning, and success metrics for every innovation.

Market Intelligence

  • Be the internal authority on the competitive landscape — supplement brands, emerging DTC players, functional food crossovers, ingredient suppliers, and biotech disruptors.
  • Attend key industry events (Expo West, SupplySide, ISSN, etc.) and maintain an active network across formulators, KOLs, and scientific advisors.

Team & Cross-Functional Leadership

  • Lead, mentor, and grow a high-performance innovation team.
  • Operate as a true cross-functional leader — aligning R&D, Regulatory, Operations, Marketing, and Sales around a shared innovation vision.
  • Present innovation strategy and pipeline updates to senior leadership and ownership with clarity and conviction.

WHAT YOU BRING

Non-Negotiables

  • 8 years of product development or innovation experience, with a minimum of 4 years in the dietary supplement, sports nutrition, or functional food/beverage industry.
  • Deep knowledge of supplement formulation — protein systems, pre-workouts, creatine, amino acids, adaptogens, cognitive performance, weight management, and recovery nutrition.
  • Proven track record of launching successful SKUs — you’ve taken products from concept to shelf and can point to the results.
  • Strong command of regulatory frameworks governing supplements (DSHEA, cGMP, third-party certification programs).
  • Experience managing CMO relationships, ingredient supplier negotiations, and COG optimization.

The Edge We’re Looking For

  • You think like a consumer, formulate like a scientist, and execute like an operator.
  • You’re not precious about ideas — you’re relentless about outcomes.
  • You have strong opinions about what makes a great product and the data and instincts to back them up.
  • You’ve worked in a fast-moving environment where speed-to-market is a competitive advantage, not an afterthought.
  • Active network within the sports nutrition ecosystem — athletes, coaches, researchers, retailers, and distributors.

Education

  • Bachelor’s degree required in Food Science, Nutrition, Exercise Science, Chemistry, Biology, or related field.
  • Advanced degree (MS, PhD, RD) strongly preferred but not a substitute for real-world execution experience.

SUCCESS IN YEAR ONE LOOKS LIKE

  • A clearly defined, prioritized 18-month innovation roadmap that the organization is aligned behind.
  • At least 2–3 new SKUs launched or in final development stages with strong commercial positioning.
  • A tightened, more strategic CMO and supplier network that delivers better quality, cost, and speed.
  • Cross-functional teams that operate with more clarity, speed, and shared accountability on innovation.
  • You’ve established yourself as the internal and external authority on what Universal Nutrition stands for in product.

WHY UNIVERSAL NUTRITION

  • Legacy brand, startup energy.
  • Decades of equity in the market with the agility and urgency of a challenger brand.
  • Real authority.
  • This isn’t a role where innovation dies in committee. Your decisions move.
  • Category breadth.
  • From foundational staples to cutting-edge performance science — you’ll work across the full spectrum.
  • Athlete-first culture.
  • We are the consumer. That drives everything we build.
  • Competitive compensation.
  • Base salary commensurate with experience performance bonus full benefits. Details provided during the interview process.

Salary.com Estimation for Director of Product Innovation in New Brunswick, NJ
$198,449 to $253,257
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