Vice President, Business Development

We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.

How We LEAD

The VP, Business Development will be responsible for driving meaningful revenue opportunities through strategic lead generation and the development of music marketing programs (content, experiential, music consultancy and digital/social) for our brand prospects.

The position requires experience and skill in, among other things, commercial management, Growth Sales, Brand positioning and strategy, C-suite stakeholder management, as well as a deep understanding of the music and advertising industry.

How You'll CREATE

• Develop and manage an active and qualified new business pipeline to convert brand prospects into long-term revenue-generating partners
• Ability to develop client relationships through a strategic and consultative ( i.e solutions focused) approach
• Initiate and foster collaboration across UMGB’s multi-disciplinary strategy, insights, account and activation team in London, NY and LA, and across UMGB’s local market brand partnership leads
• Lead new business development pitch process from sales lead generation to conversion
• Develop robust and compelling presentations and concepts that best position and leverage UMG’s diverse assets and music-based solutions to C-suite partners
• Manage and mentor New Business team including Director, Manager and Coordinator
  
  

Bring Your VIBE

• 10 years of experience in marketing, business development, partnerships, media sales, or a related field within the entertainment, media, or music industries
• Bachelor's degree in a related field or equivalent combination of education and professional experience
• Proven success leading sales pipelines, pitch development, and integrated marketing programs across digital, social, experiential, and emerging media channels
• Deep understanding of the agency, brand, entertainment, and music landscapes, with advanced knowledge of digital marketing, social media, audience targeting, and new media platforms
• Demonstrated ability to manage multiple high-priority opportunities, campaigns, and cross-functional initiatives simultaneously in fast-paced, collaborative environments
• Strong communication and relationship-building skills with the ability to influence and engage executives, clients, artists, management teams, and external partners
• Strong financial acumen with experience in budgeting, forecasting, reporting, and performance analysis
• Entrepreneurial, proactive, and solutions-oriented mindset with the ability to work independently and drive results
• Exceptional organizational, project management, prioritization, and multitasking skills
• Proficiency in Microsoft Office Suite (particularly Excel and PowerPoint) and other business systems relevant to the role
• Consistent and punctual in-office attendance to support collaboration, mentorship, relationship-building, and team effectiveness
• Passion for music, culture, and the evolving entertainment industry
  
  

Perks Playlist

Join an entrepreneurial, global organization where authenticity, boldness, creativity, connection, drive, and insight aren’t just values—they’re how we work every day. Here are some of the ways we support you along the way (and just a few of the benefits we offer):

• Comprehensive medical, dental, and vision coverage
• Including 100% coverage for out-patient in-network mental health services
• Fertility coverage for eligible medical plan participants
• Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)
• Student Loan Repayment Assistance and Tuition Reimbursement
• 401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution
  
  

A variety of ways to prioritize much-needed time away from work including:

• Flexible Paid Time Off (PTO) for exempt employees
• 3-weeks PTO for non-exempt employees
• 2-weeks paid Winter Break
• 10 Company Holidays (including Juneteenth and Wellbeing Day)
• Summer Fridays (between Memorial Day and Labor Day)
• Generous paid parental leave for every type of parent
  
  

Check out our full overview of benefits on the Perks Playlist page of the career site.

Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.

Universal Music Group is an Equal Opportunity Employer

We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.

Please note, UMG is not enrolled in E-Verify in California and New York, and cannot support employment of candidates whose employer must enroll in E-Verify, for example candidates on STEM-OPT.

For more information, please click on the following links.

E-Verify Participation Poster: English / Spanish

E-Verify Right to Work Poster: English | Spanish

Job Category

Business Strategy & Operations