What are the responsibilities and job description for the Digital Marketing Manager position at Univar Solutions USA Inc?
We value passion, energy, and enthusiasm to ignite transformation in our industry.
Start your career journey with ChemPoint! Be part of our team that is transforming the chemical, ingredient, and industrial finished products industry.
PrimaryPurpose:
TheprimarypurposeoftheDigitalMarketingManager, Personal Care andNutrition(PCN)istodevelop,execute, and report oncustomer-facingstrategicmarketingplans and activitiesincollaborationwithsuppliersandproductmanagement.Thisroleisresponsibleforthesuccessfulimplementationof traditionalanddigitalmarketingcampaignsforChemPointto maximize new business.
Success in this role requires prior marketing experience within the personal care and/or nutrition industries, including familiarity with formulation-driven products, supplier collaboration, and customer decision-making in PCN markets.
What You'll Do:
* Define goals and strategic initiatives
* Conduct market analysis
* Define customer segments and determine target markets
* Build presentation decks and present market insights, analysis, and consultation on the execution of strategic initiatives to supplier partners
* Develop value propositions and messaging frameworks
* Serve as the marketing lead for Personal Care and Nutrition, translating PCN market insights, formulation trends, and supplier strategies into effective customer-facing campaigns; executes plans to create demand and/or brand awareness
* Analyze the most effective marketing channels for strategic execution of product lines and industries
* Launch channel activities (SEO, AEO, PPC advertising, email, social media, phone campaigns, etc.) to drive digital engagement, traffic, conversions, and/or market insights
* Develop new content to drive customer traffic and conversions for existing and new product lines, industries, and trends
* Develop processes and systems to optimize the marketing process and conversion rates
* Measure and report on digital and non-digital conversion rates, sales cycle time, and lead generation
* Perform other related duties as required or requested
What You'll Need:
* Bachelor's degree from a fully accredited four-year institution or equivalent work experience required
* 5 years of experience in strategic marketing, management, and direct sales, preferably as a Market Analyst, Technical Salesperson, Product Manager, or equivalent
* (Preferred) 3 years of experience in a technical or business capacity within the personal care and/or food and beverage formulation industries
* Strong knowledge and experience using PC and Windows operating systems
* Strong knowledge and experience working with MS Office Suite, with advanced Excel skills
* Expertise in developing and executing marketing strategies, primarily online across all digital marketing channels
* Excellent ability to solve complex and challenging situations
* Strong written and verbal communication and active listening skills
* Ability to adapt behavior and communication style to effectively interact with others when addressing challenges and objectives
* Knowledge of marketing strategies and proper short- and long-term execution
Where You'll Work:
This is a hybrid role in Bellevue, WA
Pay and Benefits:
- The salary range for this position is $98,000 - $135,000annually.
- The specific salary offered to a candidate may be influenced by a variety of factors including the candidate's relevant experience, education, training, certifications, qualifications, and work location.
- Available employee benefits include health, vision, dental coverage, along with industry-leading retirement and time off programs.
What You Can Expect:
Strongwork/life flexibility.
- To be surrounded by aninclusiveteam who is collaborative and committed to the achievement of the company.
- To be rewarded for your contributions with atargeted annual company bonusandannual salary reviews.
- Competitivepay and benefits.
We are ChemPoint.We are fanatical about every customer and supplier interaction and dedicated to reaching customers and delivering actionable insights to enable producer success. We're the leader in the marketing, sales, and distribution of specialty and fine chemicals.ChemPoint represents over 70 suppliers and 220 product lines in North America, Latin America, the Middle East, and Africa.
We offer a Total Rewards package that includes market aligned pay and incentives as well as a diverse benefits offering to support our employees' physical, emotional, and financial wellbeing.
ChemPoint supports sustainable solutions for the world around us so that we can do our part to help keep our communities healthy, fed, clean, and safe!
We are committed to a diverse workforce and a culture of inclusion.Together, we are building a culture that acknowledges and respects the unique experiences, perspectives, and expertise of every employee. Through our dedicated Employee Resource Networks, we provide the development and growth opportunities to empower us to redefine our industry while making a difference in our communities.
ChemPoint is an equal opportunity employer. All qualified applicants will receive consideration for employment and will not be discriminated against based on their race, gender, sexual orientation, gender identity, religion, national origin, age, disability, veteran status, or other protected classification.
ChemPoint does not accept unsolicited resumes from recruiters, employment agencies, or staffing firms (collectively Recruiting Firms). Recruiting Firms must enter into a Master Services Agreement (MSA) with ChemPoint prior to submitting any information relating to a potential candidate. All searches must be initiated by ChemPoint's Talent Acquisition team and candidates must be submitted via Applicant Tracking System (ATS) by approved vendors who have been expressly requested to make a submission for a specific job opening. No placement fees will be paid to any firm unless the aforementioned conditions have been met. Contacting our hiring managers directly is prohibited.
Univar is an Equal Employment Opportunity employer. All aspects of consideration for employment and employment with the Company are governed on the basis of merit, competence and qualifications without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, or any other category protected by federal, state, or local law.
Salary : $98,000 - $135,000