Coordinator, Digital Content

Description

U.S. Soccer Overview

The U.S. Soccer Federation exists in service to soccer. Our aim is to ignite a national passion for the game.? We believe that soccer is more than a sport; it is a force for good.

We understand the importance and the power of teamwork, on and off the pitch. That’s why we work closely with our Federation partners and members, to inspire, support and guide every level of the game: from the grassroots to the National Teams. We want to bring soccer into every home and every community, right across America. Because we believe that soccer can transform lives like no other sport. Soccer can represent the best of US.

U.S. Soccer is in a period of significant growth, with ambitious plans for US soccer in the near and far future. We are therefore, looking for dynamic servant-leaders to join us on this journey: in service to soccer. Applicants must be able to demonstrate visionary leadership, analytical decision-making, professional flexibility and an empathic management style that builds bold teams and delivers globally significant results.

Position Description 

U.S. Soccer is seeking a storyteller to join the Federation’s Editorial team, telling the story of soccer in all its forms across the sports landscape. This includes highlighting the Federation’s work in service to soccer, our members (referees, coaches, member orgs, etc.) and ultimately the best of us - our athletes, from our Senior National Teams to Extended National Teams.

This Coordinator, Digital Content will play a key part in producing, writing and editing high-quality articles that resonate with fans and serve our members. This role will also manage publishing and digital platforms, this includes posting press releases, updating copy on various landing pages or microsites, and ensuring meta data is optimized for search. They’ll also work with the Video Team to place videos onto digitally owned properties, including inputting and optimizing meta data.

The role will also manage and curate content in different mediums across various landing pages and owned platforms (web, app and DTC), ensuring they are up-to-date, visually appealing, and aligned with U.S. Soccer’s editorial strategy. 

This individual will also manage ad inventory on owned platforms in collaboration with Partnership Marketing and Content Planning teams.

Travel to team events, camps and games may be required.

Primary Responsibilities

• Write, edit, and publish engaging articles, including match previews, player features, news updates, and more for U.S. Soccer’s website and app.
• Ensure content maintains a high level of accuracy, quality, and engagement, even when working within tight time constraints.
• Identify storylines and narratives across all 27 National Teams, the Open Cup, and other Federation initiatives, including the Federation’s mission and brand objectives.
• Curate content on landing pages and other digital touchpoints on the website, app and D2C platform.
• Update static pages and microsites as needed for accuracy and relevant initiatives, including updating team and player pages with latest stats.
• Manage digital ad inventory, in collaboration with Partnership Marketing, Content Planning and other internal departments.
• Maintain in-depth knowledge of U.S. Soccer landscape, including key player and emerging talent. 
• Optimize meta data for digital content, including articles and videos, for search traffic.
• Collaborate with broader content team craft written content to support other content initiatives in different mediums.
• Ensure web content is optimized for search engines and audience interests to maximize web traffic.
• Stay up to date with latest digital and SEO trends, ensuring U.S. Soccer content remains relevant and impactful.
• Travel to games and other media or marketing events to interview U.S. Soccer players and staff for written content as needed.

Requirements

Minimum Qualifications

• 3 years of experience in digital content creation, journalism, or media with a focus on sports (soccer experience preferred but not required).
• Strong understanding of AP Style.
• Experience writing and editing with an eye for detail.
• Proven ability to meet tight deadlines while maintaining quality and efficiency across multiple projects.
• Strong understanding of SEO best practices and ability to stay on top of SEO trends and algorithm changes.
• Experience using different content management systems and web analytics tools.
• Used to performing and exceling in fast-paced environments and meeting tight deadlines.
• Strong organizational skills with the ability to balance short-term deliverables with long-term projects in concurrent workstreams.
• Experience working with a diverse range of stakeholders in dynamic and fast-changing environments, effectively balancing priorities and ensuring clear communication across teams.
• Discretion, as this role will be privy to confidential information.
• Capable of working in fast-paced and demanding environments .
• Must be able to connect “micro” details to the “macro” vision and mission.
• Proficient experience with Microsoft Suite (Word, PowerPoint, Excel, and Outlook). 

Desired Qualifications

• Spanish speaking is a plus.

U.S. Soccer offers a comprehensive compensation package, casual work environment, an inclusive culture, and an atmosphere for professional development. 

U.S. Soccer is an equal opportunity employer that is committed to diversity, equity, and inclusion, and prohibits discrimination and harassment of any kind on the basis of race, color, sex, religion, national origin, citizenship, pregnancy, sexual orientation, gender identity, age, disability, genetic information, military status, political belief, or any other characteristic protected under the law. This policy applies to all our employment practices within our organization. We strongly encourage women, people of color, LGBTQIA, veterans, parents, and persons with disabilities to apply.