What are the responsibilities and job description for the Director of Insurance Solutions position at United Bank?
Job Description
The Director of Insurance Solutions serves as the senior subject-matter expert for insurance and annuity solutions within the Brokerage division. This role is responsible for leading the development, delivery, and oversight of insurance-based strategies, including life, long-term care, property & casualty, business insurance, and both proprietary and non-proprietary fixed and variable annuities.
This leader partners closely with Financial Advisors, Relationship Managers, and other client-facing teams to provide expert guidance, identify client needs, and enhance the organization’s capability to deliver comprehensive, risk-managed insurance solutions.
RESPONSIBILITIES:
Leadership & Management
Please click here to access a list of benefits for which this position is eligible. Additional information regarding United's Mission, Values and Culture can be found here .
At United, our strength is our people, and we are committed to nurturing a culture that is reflective of the communities we serve; promotes respect and a shared purpose; and aligns with our core values.
Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability, status as a protected veteran, or any other characteristic protected by law.
The Director of Insurance Solutions serves as the senior subject-matter expert for insurance and annuity solutions within the Brokerage division. This role is responsible for leading the development, delivery, and oversight of insurance-based strategies, including life, long-term care, property & casualty, business insurance, and both proprietary and non-proprietary fixed and variable annuities.
This leader partners closely with Financial Advisors, Relationship Managers, and other client-facing teams to provide expert guidance, identify client needs, and enhance the organization’s capability to deliver comprehensive, risk-managed insurance solutions.
RESPONSIBILITIES:
Leadership & Management
- Provide direct management, coaching, and professional development to the Insurance Specialist, ensuring alignment with departmental goals and regulatory expectations.
- Serve as the senior insurance authority across the Wealth and Brokerage channels, acting as a mentor, consultant, and escalation point for complex cases.
- Build and maintain strong working relationships with leaders in Wealth, Retail, Commercial, and Corporate divisions to embed insurance expertise into client strategies.
- Identify, evaluate, and manage relationships with Independent Marketing Organizations (IMOs), Brokerage General Agencies (BGAs), and carrier partners to expand the division's product capabilities, distribution reach, and non-interest income potential.
- Partner with Financial Advisors and Wealth teams to understand client goals, identify insurance needs, and develop customized solutions.
- Meet jointly with clients to provide expert, needs-based recommendations and clearly communicate product features, value, and risks.
- Oversee insurance reviews to determine product suitability, analyze regulatory and market impacts, identify risks, and pinpoint new opportunities.
- Lead training programs for Financial Advisors, Relationship Managers, and other bank personnel to improve understanding of insurance solutions and referral opportunities.
- Conduct educational sessions and workshops for branch employees to enhance client financial literacy and promote holistic financial planning.
- Provide coaching and field support to advisors on consultative sales practices, needs-analysis methodologies, and regulatory requirements.
- Develop and grow insurance-related non-interest income streams through strategic partnerships, referral program development, and expansion of the division's product and distribution capabilities.
- Drive incremental sales and promote ongoing insurance solutions for both new and existing Wealth/Brokerage clients.
- Utilize market intelligence to identify competitive gaps, service needs, and emerging opportunities; share insights with leadership to influence product strategy.
- Collaborate with internal stakeholders to ensure alignment of insurance solutions with broader wealth strategies and client experience goals.
- Ensure all insurance-related activities comply with regulatory standards, industry guidelines, and bank policies.
- Maintain accurate processes, procedures, and documentation in accordance with internal audit and compliance requirements.
- Support the development and maintenance of operational workflows that promote scalability, consistency, and high-quality client outcomes.
- Minimum of ten (10) years of working experience delivering insurance solutions to individuals required, preferably in the life and health area
- Life & Health Insurance Licenses required; advanced designations (CLU, ChFC, CFP, etc.) strongly preferred.
- Proven track record in needs-based selling and management of consultative sales processes.
- Experience working in a bank, brokerage, or wealth management environment preferred.
- Strong client-facing skills with the ability to simplify complex insurance concepts.
- Demonstrated ability to customize presentations and recommendations to individual client goals.
- Strong understanding of insurance and annuity markets, regulatory changes, and financial
- Proficiency in Microsoft Office.
- High school diploma required; Bachelor’s degree preferred.
- Excellent verbal and written communication skills.
- Ability to travel across the entire United Bank footprint.
Please click here to access a list of benefits for which this position is eligible. Additional information regarding United's Mission, Values and Culture can be found here .
At United, our strength is our people, and we are committed to nurturing a culture that is reflective of the communities we serve; promotes respect and a shared purpose; and aligns with our core values.
Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability, status as a protected veteran, or any other characteristic protected by law.