Senior Marketing Analyst, Team Leader

JOIN THE GIBSON TEAM AND FIND YOUR EDGE!

Our incredible team is committed to providing exceptional service, incorporating best practices, and providing access to tools and resources that keep our colleagues and employees educated, informed, and on a path that helps them find and own their edge.

Our Core Values are lived in our business, and our culture is fueled by them.

• Create a Great Experience
• Do the Right Thing
• Play for Each Other
• Pursue Growth
• Own Your Future
  
  
  

Roles and Responsibilities:

Team Leadership

• Leading, managing, and holding team members accountable for performance
• Conducting weekly meetings, setting & monitoring scorecard metrics with team members, and leadership of quarterly planning and goal setting for team
• Onboarding and training new team members
• Ongoing training of existing team members, process development, and innovative solution-based thought leadership
• Collaborating with other team leaders within and across departments to deliver the employee and client experience
• Acting as a backup to team personnel when necessary
  
  
  

Supporting Client Strategy & Marketing Execution

• Gather data to prepare and send RFPs to carrier partners for quotes, review current benefits and plan amendments
• Analyze market summaries and present proposals to internal teams and clients.
• Audit renewals for completeness and accuracy.
• Contribution of thought leadership, carrier relationships, and communication throughout the marketing workflows.
  
  
  

Data Analysis & Industry Intelligence

• Maintain awareness of employee benefits and healthcare issues, including applicable legislation and industry-specific trends. Serve as a leader in gaining and sharing this knowledge.
• Track marketplace developments, carrier changes, product innovations, and competitor movements.
  
  
  

Client & Team Collaboration

• Conduct assessments and participate in roadmap discussions tied to the Gibson Sightline process.
• Keep colleagues and leadership informed of major developments and renewal outcomes.
• Partner with service teams and practice leaders to ensure deliverables and timelines are met.
  
  
  

You might be a great for this role if you:

• Are passionate about coaching and developing others
• Are comfortable having and facilitating constructive conversations
• Have experience in employee benefits, preferably in an agency setting.
• Are skilled at gathering data, analyzing information, and solving complex problems.
• Are energized by presenting findings and supporting strategic decision-making.
• Communicate clearly—both in writing and verbally.
• Love building personalized relationships both internally and externally
  
  
  

Position Requirements

• Current Life & Health license.
• Prior insurance experience, preferably in an Employee Benefits advisor or marketing analyst/team lead role
• Proficient in agency management systems, marketing technology platform management, and other tech based tools.
• Past experience in people development, leadership, and management.
• Demonstrated analytical and problem-solving capabilities.
• Proficiency in Microsoft Outlook, Word, and Excel.
• Strong presentation and communication skills.
• Bachelor’s degree preferred; CEBS designation a plus.
  
  
  

About Gibson:

We exist to pursue the best interests of our clients. And we do it together, sharing what we learn from client to client, moment to moment, and digging deeper to see things others can’t - or don’t bother to. That’s how we get to the proactive side of insurance, where our clients really gain their edge.

Noteworthy facts about Gibson:

• Founded in 1933
• Majority Employee-Owned
• Business Insurance Top 100 U.S. Broker
• Designated as one of the Best Places to Work
• Locations in South Bend, IN, Fort Wayne, IN, Indianapolis, IN, Chicago, IL, Kalamazoo, MI, Phoenix, AZ, Tucson, AZ, Salt Lake City, UT
• A member of the Unison Risk Advisors platform of companies
• Comprehensive benefit offering available to choose from