What are the responsibilities and job description for the Digital Marketing Analyst position at uhaul?
Location: 2727 N Central Ave, Phoenix, Arizona 85004 United States of America This position is not eligible for employer sponsorship. To ensure a fair and consistent evaluation process, candidates are expected to complete all interviews and assessments independently and without the use of artificial intelligence tools (including AI-generated responses, prompts, or real-time assistance). Use of AI throughout the application and recruiting process may result in removal from consideration. Our goal is to get to know your authentic experiences, communication style, and problem-solving approach. Are you a data-driven problem solver with a passion for turning data into real, actionable campaigns? The U-Haul Digital Marketing, Design & Listings team is seeking a talented CRM Data and Integration Marketing Specialist to join our team. You’ll play a pivotal role in shaping our data strategies for our cross-channel marketing tool, Airship. You’ll use your knowledge of SQL, Python, and HTML to harness customer data points, strategize data collection, and integration with Braze. Your role will directly enhance the U-Haul customer experience and contribute to smarter, more tailored email campaigns. Here's what you’ll conquer: Build API Connections: Create seamless API integrations to link our CRM (Airship) with our data warehouse (Databricks) using Python, ensuring our data flows like magic—accurate, consistent, and always on point. Optimize Data Flow: Implement top-notch data management practices within Braze, turning it into a high-performing, efficient engine that powers our marketing efforts. Expand Our Data Universe: Harness the power of SDKs to discover and capture valuable new data points, expanding our possibilities and fueling smarter decisions. Elevate Campaign Performance: Craft and perfect API triggers for email campaigns that not only reach our audience at the perfect time—boosting engagement and conversions. Unleash Python Power: Use your Python skills to transfer data through existing APIs, connecting complex systems and unlocking new opportunities to supercharge our marketing strategies. Ensure Flawless Performance: Keep a close eye on campaign performance, troubleshooting any anomalies with our target audience or outages in our data stack to maintain smooth operations. What you'll bring to the table: Demonstrated mastery in creating events for Google Tag Manager using JavaScript Hands-on experience with Google Analytics 4 Strong proficiency in HTML, CSS, and SQL Entry level Python A passion for data and a keen eye for detail Bonus points for: Experience with Databricks or other data warehouses Knowledge of Braze Email Platform Experience with PowerBI or Looker Studio Proficiency in Liquid Template Language Expertise in Google Cloud Platform, BigQuery, and Virtual Machines U-Haul Offers: Medical insurance Prescription drug plans Dental & Vision plan with hearing care discounts Onsite medical clinic for team members and eligible family members New indoor fitness gym (Midtown Phoenix campus) Get Fit Gym Reimbursement Program Registered Dietitian Program WeightWatchers® CVS Virtual Care U‑Haul Kids Program 24‑Hour Nurse Line Wellness Program (Healthier You initiatives & challenges) Mindset App Reimbursement Pet Insurance & Wellness plans Career stability Opportunities for advancement Valuable on‑the‑job training Tuition Reimbursement Program Free online courses for personal and professional development at U‑Haul University® 401(k) Savings Plan Employee Stock Ownership Plan (ESOP) Company‑paid life insurance Voluntary life insurance options Short-Term and Long‑Term Disability Critical Illness, Accident & Hospital Indemnity plans Business & business travel insurance MetLaw Legal Program MetLife Auto & Home Insurance LifeLock Identity Theft Protection Dave Ramsey’s SmartDollar® Financial Wellness Program U‑Haul Federal Credit Union Paid holidays, vacation, and sick time You Matter Employee Assistance Program (EAP) Discounts on cell phone plans, hotels, computers, vehicles & more Community involvement & volunteer opportunities U‑Haul Mothers Program (Paid maternity leave) #LI-SB1 U-Haul Holding Company, and its family of companies including U-Haul International, Inc. (“U-Haul”), continually strives to create a culture of health and wellness. Consistent with applicable state law, U-Haul will not hire or re-hire individuals who use nicotine products. The states in which U-Haul will decline to hire nicotine users are: Alabama, Alaska, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Iowa, Kansas, Maryland, Massachusetts, Michigan, Nebraska, Pennsylvania, Texas, Utah, Vermont, Virginia, and Washington. U-Haul has observed this hiring practice since February 1, 2020 as part of our commitment to a healthy work environment for our team. U-Haul is an equal opportunity employer. All applicants for employment will be considered without regard to race, color, religion, sex, national origin, physical or mental disability, veteran status, or any other basis protected by applicable federal, provincial, state or local law. Individual accommodations are available on requests for applicants taking part in all aspects of the selection process. Information obtained during this process will only be shared on a need to know basis. Since 1945, U-Haul has been serving do-it-yourself movers and their households. Like many other successful ventures, the concept for U-Haul was generated out of need. After World War II, there existed the widespread need for do-it-yourself moving equipment that would be available on a one-way, nationwide basis. U-Haul co-founders L.S. "Sam" Shoen and his wife, Anna Mary Carty Shoen, recognized that need and acted upon it. Their visionary approach spread the cost of ownership among many users, facilitating the mobility of the populations of the U.S. and Canada. The covered wagon of the pioneers morphed into orange U-Haul trailers. In the process, an industry was born.