Demo

Market Research Analyst

UFP Industries
Grand Rapids, MI Full Time
POSTED ON 10/27/2025 CLOSED ON 12/23/2025

What are the responsibilities and job description for the Market Research Analyst position at UFP Industries?

Are you naturally curious, analytical, and eager to understand what makes people tick? Do you enjoy asking questions, fielding surveys, digging into spreadsheets, and turning data into actionable insights?

We’re looking for a highly motivated, early-career Market Research Analyst to join our team and support data-driven decisions across product development, marketing, and sales. This entry-level role is ideal for a recent college graduate with experience in quantitative and qualitative research who is excited to work across departments, present insights, and grow within a dynamic, supportive environment.

Key Responsibilities

  • Conduct quantitative and qualitative research to uncover customer insights, market trends, and competitive intelligence.
  • Design and deploy surveys, in-depth interviews, and focus groups, ensuring research goals are met with meaningful results.
  • Collect, clean, and analyze primary and secondary data using tools such as Excel, Qualtrics, and statistical software.
  • Present insights through clear, engaging storytelling using PowerPoint—helping cross-functional teams make better decisions.
  • Collaborate regularly with product development, sales, marketing, operations, leadership, contractors, and end users.
  • Build and manage an internal research library and reporting cadence to keep teams informed of trends and key findings.
  • Coordinate with external research vendors and manage project timelines and deliverables.
  • Attend research industry trainings and conferences to stay up to date on best practices and methodologies.

Preferred Qualifications

  • Bachelor’s degree in Marketing, Business, Economics, Sociology, or a related analytical/social sciences field.
  • Demonstrated experience with qualitative and quantitative research design and execution (surveys, in-depth interviews, focus group moderation, or academic studies).
  • Advanced skills in Microsoft Excel and PowerPoint.
  • Experience with Qualtrics or similar survey platforms is strongly preferred.
  • Excellent written and verbal communication skills.
  • Strong analytical and critical thinking skills—ability to interpret data, identify trends, and make recommendations.
  • Comfortable working with internal and external stakeholders at all levels of the organization.
  • Highly organized with the ability to manage multiple projects and deadlines simultaneously.
  • Self-starter with a strong work ethic, a naturally curious mindset, and a passion for learning.

Why Join Us?

  • Contribute to meaningful business decisions from day one.
  • Be part of a collaborative, fast-paced, and growth-oriented company.
  • Gain hands-on experience with a wide variety of research methods and tools.
  • Interact directly with consumers, sales teams, product leaders, and executives.
  • Opportunities for continuous learning, mentorship, and professional development.

Ready to Apply?

This is more than just a research role—it's a chance to help shape product strategies and business direction across multiple markets. If you’re passionate about research, storytelling through data, and working cross-functionally, we’d love to hear from you.

The Company is an Equal Opportunity Employer.
Assistant Manager (White House Black Market)
White House Black Market -
Grand Rapids, MI
Scheduler
START Center for Cancer Research -
Grand Rapids, MI
Key Account Manager
Comfort Research, LLC. -
Grand Rapids, MI

Salary.com Estimation for Market Research Analyst in Grand Rapids, MI
$75,917 to $94,698
If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Market Research Analyst?

Sign up to receive alerts about other jobs on the Market Research Analyst career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$74,251 - $94,899
Income Estimation: 
$94,976 - $121,572
Income Estimation: 
$108,514 - $171,238
Income Estimation: 
$74,251 - $94,899
Income Estimation: 
$94,976 - $121,572
Income Estimation: 
$108,514 - $171,238
Income Estimation: 
$61,547 - $77,585
Income Estimation: 
$74,251 - $94,899
Income Estimation: 
$108,514 - $171,238
Income Estimation: 
$94,976 - $121,572
Income Estimation: 
$129,319 - $165,931
Income Estimation: 
$108,514 - $171,238
This job has expired.
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at UFP Industries

  • UFP Industries Ranson, WV
  • Job Summary This is a second-shift position with standard hours of operation from 3:00 PM to 11:00 PM. Please note that these hours may vary depending on w... more
  • 13 Days Ago

  • UFP Industries Woodburn, OR
  • Job Summary Forklift Operator II is responsible for the loading and unloading of material on trucks and rail cars. Maintains correct paperwork and shipping... more
  • 13 Days Ago

  • UFP Industries Blanchester, OH
  • Job Summary Saw Operator I is responsible for the setup and operation of a single-blade saw. Reads production scheduling sheets and identifies required mat... more
  • 13 Days Ago

  • UFP Industries Thomaston, GA
  • Job Summary Forklift Operator II is responsible for the loading and unloading of material on trucks and rail cars. Maintains correct paperwork and shipping... more
  • 14 Days Ago


Not the job you're looking for? Here are some other Market Research Analyst jobs in the Grand Rapids, MI area that may be a better fit.

  • EverFriends.ai Grand Rapids, MI
  • Market Analyst Grand Rapids, Michigan - Full Time Location: In-office with potential for hybrid flexibility Reports to: VP of Marketing Turn Data Into Huma... more
  • 25 Days Ago

  • The START Center for Cancer Research Grand Rapids, MI
  • The START Center for Cancer Research (“START”) is the world’s largest early phase site network, fully dedicated to oncology clinical research. Throughout o... more
  • 6 Days Ago

AI Assistant is available now!

Feel free to start your new journey!