Director of Pricing

Director of Pricing Strategy

Location

Hybrid (Virginia Beach Area) | 2–3 Days In Office

Compensation

Highly Competitive Base Salary Bonus Comprehensive Benefits

Why This Opportunity?

A rapidly growing, private equity-backed digital marketplace and technology company is seeking a Director of Pricing Strategy to build and lead a best-in-class pricing function.

This is a highly visible leadership role reporting into Finance and partnering directly with Sales, Product, Marketing, and Executive Leadership. The position offers the rare opportunity to own enterprise-wide pricing strategy across multiple revenue streams while building scalable processes, governance frameworks, analytics, and deal desk capabilities.

The organization operates nationally, serves millions of users annually, and is part of a larger global platform with significant growth initiatives underway. Leadership views pricing as a strategic lever for revenue growth and margin expansion, making this role critical to the company's future success.

If you're looking for a role where you can influence executive decision-making, build a function, and directly impact company performance, this is an outstanding opportunity.

Key Responsibilities

Pricing Strategy & Revenue Optimization

• Develop and execute enterprise-wide pricing strategies across products, customer segments, and revenue channels.
• Lead annual pricing initiatives, including price increases, customer impact assessments, churn modeling, and revenue forecasting.
• Design and maintain value-based, competitive, and cost-based pricing methodologies.
• Identify opportunities to improve price realization, profitability, and customer retention.

Pricing Analytics & Business Intelligence

• Own pricing analytics, reporting, and performance measurement.
• Analyze pricing elasticity, discount behavior, margin leakage, customer profitability, and win/loss trends.
• Develop dashboards and KPIs that provide actionable insights to executive leadership.
• Conduct competitive intelligence and market analysis to support pricing decisions.

Commercial Strategy & Deal Desk Leadership

• Establish pricing governance, discounting policies, and approval frameworks.
• Lead complex pricing reviews and support commercial negotiations.
• Partner with Sales leadership to strengthen pricing discipline and value-based selling practices.
• Provide strategic guidance on contract renewals, packaging, and customer retention initiatives.

Leadership & Team Development

• Build, mentor, and lead a high-performing pricing team.
• Develop scalable pricing processes, documentation, controls, and best practices.
• Foster a data-driven culture focused on continuous improvement and measurable business outcomes.

Qualifications

• Bachelor's degree in Finance, Economics, Business, Mathematics, Statistics, or related field.
• 5 years of progressive experience in Pricing, Revenue Management, Commercial Finance, Strategic Finance, or FP&A.
• 3 years of leadership experience managing pricing initiatives and teams.
• Proven success driving measurable revenue growth, pricing optimization, or margin improvement.
• Advanced Excel and financial modeling capabilities.
• Experience utilizing ERP, planning, and business intelligence tools.
• Exceptional communication and executive presentation skills.

Preferred Backgrounds

• Pricing Strategy
• Commercial Finance
• Revenue Management
• Strategic Finance
• FP&A with pricing ownership
• SaaS, Marketplace, Subscription, Technology, or Digital Services industries
• Experience building or scaling pricing organizations

What Makes This Role Different?

• Opportunity to build and shape a pricing function rather than inherit one.
• Significant executive visibility and influence.
• Direct impact on revenue growth and profitability.
• High-growth organization with strong leadership support.
• Collaborative culture that values innovation and data-driven decision-making.
• Excellent benefits package, generous PTO, bonus potential, and career advancement opportunities.