Demo

Regional Sales Manager

True Light Services
Gardner, MA Full Time
POSTED ON 12/30/2025
AVAILABLE BEFORE 1/30/2026

Fiber Optic Regional Sales Manager


Reports to: VP of Sales


Location: In-Field: Massachusetts: Work will be primarily performed at designated in-field locations, with travel in and around the Pittsfield, Northampton, and Gardner areas.


Summary: Get in on the ground floor of an established and growing company that is a leader in bringing cutting-edge technology services to the doors of both consumers and businesses. As a Regional Sales Manager at True Light Services, you will lead a sales team, driving performance to meet targets. Responsibilities include recruiting, training, mentoring staff, implementing sales strategies, and building strong customer relationships. You will monitor sales, ensure policy compliance, and manage travel across your territory, requiring flexible hours and protocol adherence. You should communicate effectively with diverse sales reps and team members and work well in a dynamic, fast-paced environment. This role requires independent and collaborative work across all levels of the organization.


Qualifications and Experience:

  • A valid Massachusetts driver's license, subject to successful verification through a DMV check, is mandatory
  • Minimum of five years of experience in sales, outside sales, preferably within the telecom sector or a related field, with equivalent work experience in customer-facing roles required
  • A minimum of two years of leadership or supervisory experience required and managing teams of 10 strongly preferred
  • Experience with direct sales, B2B sales, and/or channel sales within the telecom sector preferred
  • Strong understanding of telecommunications products, services, and technologies (e.g., broadband, wireless, VoIP, fiber optics) preferred
  • Familiarity with telecom industry standards, regulations, and competitive landscape, including a comprehensive understanding of regulatory compliance, market trends, and competitor strategies preferred
  • Advanced proficiency in systems and sales analytics tools required
  • Capable of leading and managing outside sales representatives to achieve targeted door-to-door sales per month, aligning efforts with market demand and company objectives
  • Ability to travel moderate distances by both car and foot to meet with clients and outside sales representatives onsite or in the field, as needed
  • Willingness to participate and occasionally travel to attend sales and marketing events, contributing to the company's outreach efforts and client acquisition strategies
  • Ability to travel to multiple work sites, work overtime, weekends, or off hours as needed
  • The ability to effectively communicate in English, including speaking, reading, writing, and comprehension, as necessary for effective job performance and workplace communication
  • Proficiency in the Spanish Language is desirable


Skills:

  • Proficient use of MS Office applications including Teams, Word, Excel, and PowerPoint; teleconferencing applications
  • Functional use of standard office equipment, computers, and office software
  • Strong time management skills, with the ability to manage priorities and workflow
  • Commitment to accuracy and high standards for quality of work
  • Ability to work effectively with all levels of team members and management
  • Excellent problem-resolution and customer service skills
  • Strong organizational skills that reflect the ability to perform and prioritize multiple tasks seamlessly with excellent attention to detail
  • Excellent verbal and written communication skills
  • Ability to work on complex projects with general direction and minimal guidance
  • Versatility, flexibility, and willingness to work within constantly changing priorities with a sense of urgency
  • Good judgment with the ability to make timely and sound decisions
  • Highly resourceful team player, with the ability to also be extremely effective independently
  • Ability to effectively present information and respond to questions


Essential Duties and Responsibilities:

Team Management and Development:

  • Supervises and leads a team of outside sales representatives, providing guidance, support, and motivation to achieve and exceed sales goals
  • Supports recruiting efforts, trains, and oversees a team of outside sales representatives
  • Provides coaching and mentoring to sales team members, enhancing their performance and career development
  • Fosters a positive and motivating work environment that encourages teamwork and high-performance
  • Conducts regular performance evaluations and offers constructive feedback and support to facilitate continuous improvement
  • As this role develops, supervisory responsibilities may include direct supervision of subordinates, along with interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems

Outdoor Sales Strategy:

  • Implements comprehensive outdoor sales strategies to attain predefined sales objectives set by the company.
  • Analyzes market trends and customer preferences to tailor sales approaches effectively
  • Utilizes the TLS process platform to enhance sales efficiency and productivity
  • Trains team members on tools and techniques for optimized performance
  • Builds and maintains strong relationships with internal and external vital customers

Monitor Sales Metrics and Performance:

  • Tracks key performance indicators (KPIs) to measure sales team performance utilizing field apps.
  • Analyzes sales metrics regularly and takes corrective actions as needed to ensure sales goals are achieved

Compliance and Ethics:

  • Ensures compliance with all company policies, industry regulations, and ethical standards
  • Promotes a culture of integrity and accountability within the sales team
  • Maintains confidentiality of sensitive information and adheres to data protection policies

Other duties as necessary may include but are not limited to:

  • Successfully completes assigned training and examinations, as well as participates in ongoing performance and development reviews and goal-setting
  • Be available to participate in internal or external meetings, special functions, and professional development opportunities
  • Cross-trains and shares knowledge with other team members
  • Supports routine tasks
  • Maintains a professional appearance, hygiene, and demeanor
  • Performs other related duties as assigned by management


As Part of Our Team, You Will Enjoy:

  • Generous Sign On Bonus for the Right Candidate
  • Salary Commission Team Overrides
  • $75k base with $130-150k annual first year at plan
  • Health Insurance
  • Vehicle allowance
  • Generous paid time off
  • Company phone and computer
  • Working as part of our diverse team that fosters a culture of appreciation and collaboration, where every member is valued as an integral part of our success


Employment offers are contingent on meeting pre-employment requirements, which vary by role and may include drug, background, Motor Vehicle, and DOT screenings. True Light Services considers qualified applicants with arrest or conviction records. As an equal opportunity employer, True Light Services encourages applications from individuals with the skills and dedication to succeed, regardless of race, religion, gender, age, disability, military or veteran status, or other protected characteristics.


Reasonable accommodations are available for applicants with disabilities throughout the hiring process. To request an accommodation during the application, interview, or post-offer stages, contact jobs@truelightservices.com.


To apply for this position, please send a resume and cover letter to jobs@truelightservices.com.

Salary : $130,000 - $150,000

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