National Account Manager, Central

Job Title: National Account Manager, Central

Location: Midwest, USA

Compensation: $130,000-$160,000 Annually (Salary is contingent on candidate’s experience)

Type: Full-Time

About the Role:

The National Account Manager, Central is responsible for driving distribution, sales, and execution across key Midwest-based regional and national chain accounts.

This individual will lead customer relationships, develop joint business plans, and execute programs that drive incremental growth across Tri-Vin’s portfolio. The role requires a strong understanding of the retail landscape, the ability to translate insights into action, and a consistent focus on delivering results.

Success in this role will be measured by growth in distribution, volume, and share across assigned accounts.

Key Responsibilities:

Account Management & Growth

• Own and manage relationships with assigned chain buyers and category teams 
• Develop and execute joint business plans that drive distribution, velocity, and share growth 
• Identify opportunities for: 
  • New item authorizations 
  • Expanded distribution 
  • Incremental displays and features 
• Maintain and grow existing business through effective pricing, promotion, and assortment strategies 

Midwest Chain Execution

• Lead day-to-day management of key Midwest-based chain accounts, including Kroger and aligned banners, as well as other regional grocery and mass retailers 
• Manage all aspects of the business, including: 
  • Assortment planning 
  • Promotional programming 
  • Modular resets and shelving strategy 
• Partner with internal teams and distributors to ensure strong execution across divisions 
• Identify and close gaps in distribution, pricing, and in-store execution 

Data & Insights

• Analyze performance using Nielsen, IRI, and retailer-specific data to identify opportunities and risks 
• Translate insights into clear, actionable recommendations for customers and internal teams 
• Monitor competitive activity and category trends to inform strategy 

Cross-Functional Collaboration

• Partner with Commercial Marketing to develop and execute customer-specific programs 
• Work closely with distributor partners to align on priorities and execution in-market 
• Coordinate with supply chain and operations to ensure product availability and successful launches 

Planning, Reporting & Administration

• Maintain accurate forecasting, planning, and reporting across assigned accounts 
• Communicate business updates, opportunities, and risks to leadership 
• Manage trade spend and promotional investments in line with company objectives 

Qualifications:

• Bachelor’s degree required 
• 5 years of experience in national or regional account management within beverage alcohol or CPG 
• Experience working with Midwest-based chain retailers strongly preferred; Kroger experience a plus 
• Strong understanding of chain retail dynamics, including grocery, mass, and club 
• Experience with syndicated data (Nielsen, IRI) and retailer systems preferred 
• Proven ability to build relationships and drive results with key retail customers 
• Strong analytical, communication, and organizational skills 

Key External Relationships:

• Chain buyers and category managers across Midwest retailers 
• Distributor leadership and sales teams 
• Retail merchandising and execution partners 

Compensation & Benefits:

At Tri-Vin Wines and Spirits, we believe our people are the key to our success. We offer a highly competitive employment package designed to reward expertise and foster long-term career growth.

In addition to a competitive base salary, the National Account Manager, Central will be eligible for quarterly and end-of-year performance bonuses.

Our compensation package also includes comprehensive benefits such as:

• Medical, dental, and vision insurance
• 401(k) retirement savings plan with company match
• Paid time off and company holidays
• Disability and life insurance coverage
• Flexible spending accounts (FSA)
• Cell phone reimbursement and paid home internet
• Monthly auto allowance covering fuel and vehicle-related business expenses
• Expense account for approved business activities

We also provide unique opportunities to deepen your knowledge of the wine and spirits industry, supporting professional development and career advancement across the organization.