What are the responsibilities and job description for the Communications Specialist position at Tri-County Electric Cooperative?
POSITION PURPOSE:
The Communications Specialist manages member and employee communications through digital messaging platforms, website and intranet updates, targeted campaigns, and written content. This position is responsible for maintaining clear, accurate, and timely communication across multiple channels and assisting with communication needs during outages, events, and day-to-day operations.
JOB DIMENSIONS:
Internal Responsibility - Partners with all TCEC departments to develop employee communications, intranet content, digital signage, and event support.
External Responsibility - Manages member-facing communications across website, electronic member platform, email, app, and print, including outage, Annual Meeting, and community outreach messaging.
PRINCIPAL ACCOUNTABILITIES:
1. Create and distribute member communications including bill messages, planned outage notices, outage updates, SmartHub messages, email campaigns, app notifications, and digital alerts.
2. Develop and manage targeted email and app messaging campaigns.
3. Manage digital signage content across cooperative facilities.
4. Maintain and update the cooperative website and employee intranet, including news articles, alerts, forms, and content edits.
5. Monitor website analytics and prepare reports as needed.
6. Write, edit, and proofread member and employee communications, website content, newsletters, notices, and promotional materials.
7. Assist with employee communications through intranet updates, announcements, and digital signage.
8. Provide communication support for annual meetings, community outreach efforts, employee events, and cooperative programs.
9. Coordinate communication updates during outages, emergencies, and service interruptions.
10. Work with departments across the organization to gather and distribute information.
MINIMUM REQUIREMENTS:
Education and Experience:
• Bachelor's degree in communications, Journalism, Public Relations, Marketing, English, or related field preferred.
• Minimum two years of communications or related experience preferred.
Operational Experience:
• Bachelor's degree in communications, Journalism, Public Relations, Marketing, English, or related field preferred.
• Minimum two years of communications or related experience preferred.
• Experience writing and editing for a cooperative, nonprofit, utility, or similar organization preferred.
• Experience with website management and content management systems required.
• Proficiency with Microsoft Office, Microsoft Teams, SharePoint, Salesforce, Canva, and digital communication platforms required.
• Experience with website analytics, email marketing systems, app messaging tools, and digital signage software preferred.
Knowledge/Skills/Abilities:
• Strong writing, editing, proofreading, and organizational skills.
• Attention to detail and accuracy.
• Ability to manage multiple projects and deadlines.
• Strong communication and interpersonal skills.
• Ability to work independently and as part of a team.