Senior Business Development Specialist

TransCore (TRN), a subsidiary of ST Engineering, is seeking an experienced and innovative Sr Marketing Specialist to join our team in Nashville, TN.

Summary

At TransCore, we’re reinventing how people, goods, and cities move. We operate at the intersection of transportation infrastructure, cloud platforms, data, and AI, powering mission-critical systems used by governments and operators worldwide.

As TransCore grows and matures its marketing organization to support evolving products, new markets, and customer engagement initiatives, we are seeking an experienced professional to play a central, cross-functional role supporting business development and marketing.

This position will lead and support work in corporate brand positioning, product and solution storytelling, and regional business objectives, serving as a strategic partner to product and regional teams. The role is heavily focused on developing compelling presentations, pitch materials, and customer-facing narratives that support growth and drive awareness of TransCore capabilities.

The ideal candidate will be a strong communicator and strategic marketer who can balance planning with hands-on execution, translate complex offerings into persuasive stories, and thrive in a fast-paced environment.

Key Responsibilities

• Partner with Product, Regional, and Executive teams to support growth initiatives and strategic pursuits.
• Develop high-impact presentation materials, including pitch decks, oral presentations for proposals, solution overviews, and customer-specific narratives.
• Translate complex products, platforms, and solutions into clear, customer-focused value propositions tailored to buyer audiences.
• Support deal-based storytelling, including pursuit presentations, customer pitches, and executive briefings.
• Collaborate with cross-organizational stakeholders to create marketing and sales enablement assets such as case studies, white papers, product briefs, and thought leadership content.
• Partner with regional teams and Chief Experience Officer to support market-specific communications and customer engagement efforts.
• Support planning and execution of corporate and regional events, trade shows, customer briefings, and webinars.
• Track and report on initiatives using CRM and reporting tools.
• Maintain marketing processes, presentation templates, messaging frameworks, and shared resources to support efficient, consistent pitch development across teams.

Qualifications

• Bachelor’s degree in marketing, communications, business, or a related field, or commensurate experience
• 5-7 years of experience in marketing communications, product marketing, sales enablement, or business development support.
• Exceptional written and verbal communication skills, with strong storytelling capability.
• Demonstrated experience developing customer-facing presentations, pitch decks, and sales enablement materials.
• Proven ability to manage multiple projects, stakeholders, and deadlines simultaneously.
• Experience supporting go-to-market initiatives, growth strategies, and customer-facing teams.
• Familiarity with CRM platforms (HubSpot preferred) and marketing collaboration tools (Monday.com preferred).
• Expert knowledge of Microsoft Office Suite, with advanced PowerPoint skills and a strong eye for structure, clarity, and visual storytelling.
• Familiarity with Adobe Creative Suite preferred.