What are the responsibilities and job description for the Digital Marketing Associate position at TrailRax?
Digital Marketing Associate
TrailRax Inc. – Woods Cross, Utah
LOCATION
TrailRax Inc.
1654 West 1250 South, Unit 2
Woods Cross, Utah 84087
JOB TYPE
Full-Time, On Site
ABOUT US
We are a fast-growing company specializing in off-road vehicle roof racks and accessories. Our mission is to provide enthusiasts with the highest quality products and exceptional customer service. We pride ourselves on our innovative designs and commitment to excellence. Join our team and be a part of an exciting industry that thrives on adventure and rugged terrain.
JOB OVERVIEW
We’re looking for a Digital Marketing Associate who’s eager to make an impact across multiple marketing channels. This role is hands-on, and execution focused: running paid ads, optimizing our website for SEO, building retention campaigns, email marketing, and collaborating on needs with our Marketing Coordinator. This is a unique opportunity to own multiple marketing channels, work closely with leadership, and grow into a larger role as TrailRax expands.
KEY RESPONSIBILITIES
· Manage paid ads on Meta, Google, YouTube and other platforms.
· Optimize product pages, blogs, and landing pages for SEO.
· Build and schedule email campaigns flows (welcome, cart, post-purchase).
· Coordinate with content team marketing coordinator to deliver campaign assets.
· Track performance and share insights with leadership weekly.
QUALIFICATIONS
· 1–3 years of experience in digital marketing, e-commerce, or a related role.
· Exposure to paid ads, SEO, and email (even if not deep expertise in all three).
· To be successful in this role, you will need to be self-motivated with a proactive approach to your work.
· Strong organization and communication skills.
· Entrepreneurial mindset — you thrive in fast-moving, small-team environments.
· Excitement about the off-road/overland industry and American manufacturing.
· Proven ability to meet deadlines
· Excellent problem-solving and conflict resolution abilities
· Knowledge of off-road vehicles and accessories is highly preferred
· Proactive performance and problem-solving mindset
· Ability to work both independently and as part of a team.
BENEFITS
· Competitive salary based on experience and room for advancement as TrailRax scales.
· PTO and paid holidays.
· Employee discounts on company products.
· Opportunities for professional development and growth.
· Be part of a fast-growing brand in the off road industry.
· Small team = your work directly impacts growth.
· Opportunity to learn quickly and grow into a leadership role.
HOW TO APPLY
Interested candidates are invited to submit their resume and a cover letter detailing their relevant experience and qualifications to Careers@TrailRax.com. Please include "Job title you are applying for - [Your Name]" in the subject line.
Join our team and drive the future of off-road vehicle accessories! We look forward to reviewing your application.
Job Type: Full-time
Pay: $50,000.00 - $60,000.00 per year
Benefits:
- 401(k)
- Health insurance
- Paid time off
People with a criminal record are encouraged to apply
Work Location: In person
Salary : $50,000 - $60,000