Brand Designer

About Trade

Trade is changing the way people discover and enjoy specialty coffee at home. We’ve built the country’s largest marketplace of exceptional, independent roasters, pairing deep coffee expertise with smart personalization to help hundreds of thousands of customers find coffees they genuinely love.

Our platform connects people to 500 freshly roasted coffees from 55 of America’s best roasters, delivered straight to their door. By making discovery easy and fun, we’re opening up the world of specialty coffee to more people, while helping small, independent roasters scale and thrive. As we grow, we’re building more than a marketplace—we’re creating a category-defining destination for people who care deeply about what they drink every day.

About the Role

Trade is seeking a thoughtful, systems-driven Brand Designer to help shape and evolve our visual identity across key touchpoints of our customer journey.

Reporting to the Chief Marketing Officer, you’ll play a key role in defining how Trade shows up in the world—from performance creative and lifecycle campaigns to product launches, editorial storytelling, and brand systems. You’ll balance craft and speed, building scalable design frameworks that elevate the brand while supporting growth. This role is ideal for a designer who cares deeply about typography, layout, storytelling, and consistency—and who wants to build a brand that people genuinely love.

What We're Looking For

• Design high-impact campaign creative across paid media, email, direct mail, landing pages, organic social, and more
• Evolve and maintain Trade’s visual identity, ensuring consistency across all digital and physical touchpoints
• Work closely with our Senior Product Designer to develop scalable brand systems, templates, and component libraries
• Partner closely with Growth to concept and produce performance-driven creative that is both on-brand and conversion-oriented
• Collaborate with editorial and content teams to visually bring roaster stories and coffee discovery to life
• Develop creative for brand campaigns, seasonal moments, product launches, and cultural initiatives
• Ensure design consistency across typography, color systems, imagery, and motion
• Present work clearly and confidently to cross-functional stakeholders and leadership
• Stay current on design trends, cultural movements, and competitive creative to keep Trade fresh and differentiated
• Provide guidance to external contractors to ensure video assets and partner creatives stay true to the Trade brand

Who You Are

• A strong visual storyteller with exceptional taste and attention to detail
• Systems-minded—you think beyond one-off assets and design for scale
• Comfortable moving between brand-building moments and fast-paced performance needs
• Highly organized and able to manage multiple projects without sacrificing craft
• Collaborative and open to feedback, with a low-ego, team-first mindset
• Naturally curious, always refining and raising the bar for creative excellence

Required Experience

• 4 years of experience in brand design, preferably for consumer-facing or DTC brands
• A strong portfolio showcasing digital campaigns, brand systems, and performance creative
• Experience designing for paid media, email, landing pages, and web
• Deep understanding of typography, layout, color systems, and visual hierarchy
• Proficiency in Figma and Adobe Creative Suite
• Experience building and maintaining design systems and reusable components
• Strong understanding of how design impacts growth, conversion, and customer experience
• Excellent communication skills and ability to collaborate cross-functionally
• Experience in startup or high-growth environments
• Familiarity with subscription businesses or marketplace brands is a plus

How We Work

We’re in our Midtown Manhattan office three days a week, with everyone together in person Tuesday through Thursday. Being face-to-face is core to how we operate—it allows us to move faster, solve challenges in real time, and generate new ideas through hands-on teamwork. This is the perfect environment for people who value close collaboration while building something meaningful together.

What We Offer

• The chance to help grow a profitable, mission- and values-driven company alongside an experienced leadership team
• The opportunity to deepen your skills and make a lasting impact as the organization scales
• Ongoing mentorship and support from leadership and management
• A competitive salary and unlimited vacation
• $500 a year to spend on amazing coffee
• Best-in-class health benefits and a 401(k)
• Twice-monthly catered lunches
• A pet-friendly office
• Two paid days of Trade-sponsored community service each year

NYC Base Salary

$95,000- $135,000

In addition, Trade offers comprehensive benefits, including company-paid health, dental, and vision insurance, 401(k), flexible spending account, and paid leave (including vacation time and parental leave) in accordance with applicable plans and policies.