FARMERS MARKET SPECIALIST

General Description Responsible for overseeing the day-to-day operations of the Dumfries Farmers Market. This position requires on-site presence during all market hours as well as off-site work during non-market hours. The Manager ensures compliance with Town and state regulations, supports local farmers and vendors, and works to promote a vibrant, sustainable community market.

The Manager represents the Market to vendors, customers, and community partners, while reporting to the Recreation and Civic Engagement Manager. This is a rain-or-shine position requiring both administrative and hands-on duties.

Essential Functions

• Recruit, select, and manage vendors in compliance with food safety regulations and market rules. Coordinate the collection of vendor fees and maintain accurate participation and financial records.
• Design site maps, assign vendor spaces, and oversee market setup and breakdown. Respond promptly to inquiries from vendors, customers, and the community.
• Generate promotional content for newsletters, flyers, and social media platforms. Develop partnerships with local organizations to enhance programming. Maintain the Market Information Booth and serve as the public face of the market.
• Promote and coordinate special events such as themed markets, cooking demonstrations, and holiday activities. Inspect and maintain market equipment and supplies, recommending replacements when necessary.
• Recruit, train, and supervise volunteers, interns, and market staff. Prepare reports tracking attendance, sales, vendor participation, and SNAP/EBT transactions. Manage SNAP/EBT and Virginia Fresh Match Program in compliance with grant requirements.
• Conduct farm visits and spot inspections to ensure vendor compliance. Assist with other Town recreation and civic engagement events as assigned
• Perform related duties as assigned.