Marketing Specialist

As a Marketing Creative & Sales Specialist at Total Warehouse, you’ll play a key role in driving the company’s brand visibility, sales growth, and customer engagement. This role blends creativity and strategy — ideal for someone passionate about graphic design, marketing innovation, and sales enablement.

You will help conceptualize and execute marketing campaigns, create impactful visual materials, and collaborate with the sales team to generate and nurture leads. This position reports directly to executive management and requires on-site presence at our Anaheim headquarters (no remote work).

• Collaborate with the marketing team to plan and execute branded and co-branded campaigns, promotions, and customer success stories supporting lead generation and customer acquisition.
• Design and produce compelling visual content for digital and print marketing materials, including brochures, newsletters, presentations, social media graphics, and trade show displays.
• Ensure brand consistency across all platforms and campaigns.
• Evaluate marketing campaign performance, analyze lead data, and recommend actionable improvements.
• Manage and update the company’s LinkedIn and other digital channels.
• Standardize and publish internal communications, including intranet articles.
• Assist with hands-on marketing production tasks, including preparing and installing branded materials
• Conduct market research to identify potential customers, industry trends, and emerging opportunities.
• Perform competitive analysis to identify market gaps and inform campaign strategies.
• Act as a liaison between the sales and marketing teams to ensure alignment on strategy and lead management.
• Generate, track, and convert qualified leads into sales opportunities.
• Support sales representatives with marketing collateral, presentations, and client proposals.
• Maintain and update the customer database with accurate and current information.
• Provide regular reports to executive management on lead generation progress and campaign effectiveness

Education and Requirements:

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, and Premiere Pro) — this is a core requirement.
• Strong design sensibility and ability to translate concepts into visually engaging content.
• Excellent verbal and written communication skills, including public speaking and presentations.
• Strong organizational, time management, and multitasking abilities.
• Analytical and problem-solving skills with attention to detail.
• Ability to collaborate across departments and adapt to changing priorities.
• Proficiency in Microsoft Office Suite (Word, PowerPoint, Excel).
• Familiarity with WordPress and Oracle is preferred but not required.
• Copywriting and content creation experience a plus.
• Bachelor’s degree in marketing, Graphic Design, Communications, Advertising, or a related field.
• 1–3 years of professional experience in graphic design, marketing, or sales support.

Key Performance Indicators:

• Growth in leads and new customer opportunities
• Increased engagement and visibility across marketing channels
• Timely and high-quality completion of marketing and design projects
• Accuracy and consistency of marketing data and reporting
• Positive collaboration and support between marketing and sales teams
• Effective execution of in-house marketing materials and branding projects
• Contribution to overall sales growth and brand awareness