What are the responsibilities and job description for the Marketing Coordinator position at Torque Fitness?
About the Role
Torque Fitness is looking for a Marketing Coordinator to join our in-house team in Coon Rapids, MN. This entry-level role is ideal for someone with strong writing skills, a passion for fitness, and a desire to grow across a range of marketing disciplines. You’ll work closely with our Marketing Manager and cross-functional team to support a wide variety of marketing projects and tasks from content creation, email marketing, social media, influencer programs, tradeshows, website maintenance, and more.
This is a great opportunity to learn, contribute, and take ownership in a fast-paced and purpose-driven fitness brand environment.
What You’ll Do
Content & Copywriting
- Assist with writing and editing copy for product pages, landing pages, social posts, emails, and blog content
- Apply SEO best practices to all written content (metadata, keywords, linking, etc.)
- Help evolve and maintain a strong brand voice across all digital touchpoints
Email Marketing
- Assist in building and scheduling email campaigns and flows using Klaviyo
- Support list segmentation, A/B testing, and performance tracking
- Work to eventually take ownership of the email program, including campaign planning and execution
Social Media & Influencer Support
- Brainstorm and execute organic social content ideas that build brand awareness and engagement
- Write and schedule posts, monitor performance, and support community engagement
- Research and vet influencers and affiliates; assist with outreach and communication
Website & Digital Maintenance
- Make basic updates to the website (copy, images, product details, banners)
- Support product launches and seasonal refreshes
- Assist with routine QA and site optimization projects
Photo & Video Shoot Coordination
- Help with sourcing talent, securing wardrobe, scouting locations, and prepping shot lists
- Coordinate logistics and provide day-of support at photo and video shoots
- Ensure brand consistency across all visual content
Team & Project Support
- Conduct light competitive research or help prepare presentations and marketing collateral
- Support event or tradeshow execution as needed
Assist with asset organization, scheduling, and general marketing operations
What We’re Looking For
Must-Haves:
- Bachelor's degree in Marketing, Communications, Journalism, or related field — or equivalent work experience
- 0–2 years of experience in marketing, content creation, or digital communications
- Strong written communication skills and attention to detail
- Basic understanding of SEO principles and how to apply them to digital content
- Familiarity with major social platforms and trends (Instagram, TikTok, YouTube, LinkedIn)
- Passion for fitness and wellness — ideally with working knowledge of strength training, home fitness, or performance training
- Strong organizational skills and a proactive, team-oriented attitude
Job Type: Full-time
Pay: $55,000.00 - $65,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Ability to Commute:
- Coon Rapids, MN 55448 (Preferred)
Ability to Relocate:
- Coon Rapids, MN 55448: Relocate before starting work (Preferred)
Work Location: In person
Salary : $55,000 - $65,000