What are the responsibilities and job description for the VP Growth, SF position at Toaster?
The Role in a Nutshell
Reporting to the Managing Director (SF), you will be the lead architect of Toaster’s market acquisition strategy in San Francisco. This is a high-impact leadership role focused on commercial expansion and pursuing new brand partnerships. You will own the full-funnel growth engine—from identifying emerging industry trends and activating high-level prospecting plans to leading high-stakes pitches that convert "what if" into "what’s next" for our revenue.
You are a strategic rainmaker, tasked with increasing Toaster’s visibility and securing our position at the forefront of the industry.
What You’ll be doing
Commercial Strategy & New Business Acquisition
Market Mastery & Opportunity Capture: Conduct market research to identify West Coast industry trends, converting insights into actionable new business opportunities.
Lead Generation Architecture: Drive and activate comprehensive prospecting plans through a strong network of client and corporate relationships to lead regional growth strategy.
Pitch Excellence & Conversion: Oversee the end-to-end delivery of RFIs and RFPs, ensuring all pitch collateral and case studies reflect Toaster’s global reputation for digital innovation.
Brand Visibility & Influence: Partner with the MD, Board, and marketing stakeholders to execute a PR and marketing strategy that increases brand profile among senior stakeholders.
Strategic Client Growth & Organic Expansion
High-Level Relationship Management: Foster relationships with senior figures at key clients to understand long-term business needs and align them with Toaster’s creative services.
Revenue Diversification: Identify expansion opportunities within the current client base to drive diversification and secure sustainable, long-term financial commitments.
Strategic Growth Oversight: Manage and mentor senior team members, including the Account & New Business Development Director, to ensure project delivery is leveraged into broader strategic partnerships.
New Business Lead Cultivation: Drive the growth of our creative services offering by creating new business leads and cultivating existing relationships.
Commercial Operations & Revenue Performance
Financial Performance Stewardship: Take shared ownership of P&L, financials, and commercials in line with regional growth, profitability, and diversification targets.
Strategic Commercial Decision-Making: Make and recommend commercial decisions regarding new brands, markets, or industries that align with the Toaster ethos.
Sales Forecasting & Reporting: Provide accurate sales forecasting to the Global Finance function and monitor regional needs to ensure profitable delivery.
Performance Optimization: Monitor billable ratios and internal efficiencies to ensure the team is structured to meet the high-growth needs of the US region
- Salary up to $200K DOE
- Unlimited PTO
- Private Health, Dental and Eye care Insurance
- Wellness & Training budget
- 401K
The Agency
Unleash your creativity at Toaster, the award-winning agency that's shaking things up across the globe.
Born in London, we've spread our wings to San Francisco and New Delhi, collaborating with industry giants like Google, Samsung, and YouTube for over a decade.
But we're not just about big names. We're passionate about building a team that reflects the vibrant diversity of the world. We believe different perspectives spark better ideas, leading to groundbreaking work and exceptional results.
So, if you're ready to be yourself and push boundaries, we want to hear from you! We welcome applicants of all backgrounds and encourage you to bring your unique talents. If you need any adjustments during the process, don't hesitate to contact our friendly People team.
Salary : $200,000