What are the responsibilities and job description for the Director of Ecommerce position at thirdlove?
Who We Are
ThirdLove disrupted the lingerie industry by empowering women to find their perfect fit online with our innovative Fitting Room® quiz and is one of the original brands to operate 100% direct-to-consumer. All design and R&D is done in-house, and our extensive and complex supply chain is fully managed by our team. Inclusivity is at the core of who we are and how we serve our customers and build our teams.
Traditionally, women were given a choice between two options when it came to their bras and underwear: Be sexy, or be comfortable. Our Cofounders: Dave Spector, Heidi Zak, and Ra’el Cohen, thought that was outdated too — so, in 2013, they created ThirdLove — a third, better option, which doesn’t force us to choose between being sexy or comfortable.
What Our Team Embodies
Our culture is collaborative, fast-paced, and data-driven, and we were most recently recognized with the Great Place to Work certification. This recognition is given to a very small percentage of companies who apply for it and determined by employees’ real-time reports of their company culture. Earning this designation demonstrates to us that our team at ThirdLove is inspired by our mission, engaged in their everyday work, and enjoy partnering with our teammates and customers. If you want to impact millions of people, find your fit, and propel your career forward, we’d love to hear from you.
What We Are Looking For
We are looking for a data-driven Director of Ecommerce to lead our digital retail site. This role is responsible for our largest revenue channel and requires a blend of strategic leadership with hands-on ownership of our ecommerce platform, software and tools. Your team will be responsible for providing a personalized digital experience, including our customer service AI agent, that converts new and repeat customers and builds brand loyalty.
What You Will Own And How You Will Make A Difference
- Lead ecommerce strategy and execution, including site performance, conversion, and merchandising, owning all aspects of the eCommerce P&L and driving optimization to meet financial targets of the eCommerce channel.
- Build and lead a high-performing team with a focus on both strategic growth and operational excellence.
- Collaborate with cross-functional teams to ensure a seamless customer experience, including merchandising, logistics, engineering, creative, and wholesale.
- In connection with the data analytics team: leverage data to drive decisions across digital marketing, merchandising, A/B testing, and customer journey improvements; ensure clean and accurate ecommerce data pipelines for product, customer, and order information; and use data to guide weekly and monthly prioritization and planning.
- Drive platform innovation and evaluate new tools or features to enhance scalability, automation, and personalization.
- Own and optimize the ecommerce tech stack (e.g. Shopify, returns and post purchase, reviews, personalization, integrations).
- Serve as primary liaison with external developers, analytics providers, and platform partners to maintain and improve the site experience
- Oversee site security, compliance, and uptime in coordination with technical teams.
- Optimize all digital experiences including the Fitting Room and test new lifecycle programs (i.e. subscription) to create the best customer experience for both new and repeat customers
- Create and implement ongoing organic and paid search strategies in partnership with our agency. Lead the change on AEO with chatbots.
- Lead other digital sales channels
- Manage, expand, and profitability grow the Amazon business
- Develop a plan for an international growth strategy and test and learn
You Have
- 9 years of ecommerce or digital leadership, preferably in a retail or consumer goods environment.
- Thinks quickly, loves working on complex business problems and thrives in a dynamic, fast-paced and feedback-driven environment
- Hands-on leader adept at zooming in and out from the strategic to the tactical and back again
- Demonstrated strong business judgment and decision-making skills.
- Deep experience with ecommerce Shopify Plus and 3rd-party apps. Comfort operating within a Shopify ecosystem and collaborating with dev and tech partners
- Strong analytical mindset with fluency in tools like Google Analytics, GA4, Looker, Tableau, or similar.
- Proven track record in using data to drive ecommerce growth and improve customer experience.
- Familiarity with APIs, integrations, and working with developers and technical teams.
- Excellent leadership, project management, and communication skills.
ThirdLove Offers You
- Competitive salary equity
- Medical/Dental/Vision insurance
- Paid parental leave
- Flex time off
- Discounted and free products
Diversity
ThirdLove is an equal opportunity employer and values diversity at the company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, genetics, marital status, veteran status, or disability status.
ThirdLove is an E-Verify employer and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. For more information please visit E-Verify.
Compensation
140-170K annual base salary