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Added - 02/05/25 Product Marketing Manager Marketing/Branding San Francisco , California

Thesagegroup
San Francisco, CA Full Time
POSTED ON 4/18/2025
AVAILABLE BEFORE 5/11/2025

Added - 02 / 05 / 25 Product Marketing Manager Marketing / Branding San Francisco, California | Freelance

About the Role :

The Sage Group’s client, a beloved tech delivery company, is seeking a Product Marketing Manager from tech or Fintech that has taken a product from 0 to 1, strategy to execution, using core PMM skills.

The Consumer Integrated Marketing team is looking for a strategic, entrepreneurial, and data-driven marketer to grow the client's Marketplace. You will help drive the core marketing strategy for some of our biggest upcoming product bets related to affordability. In this role specifically, you will focus on the go-to-market strategy and scaling for a key product initiative for our team, and help lead across many integrated marketing levers to enable its growth. This role will be a mix of both product marketing and growth marketing initiatives.

You’re excited about this opportunity because you will :

  • Act as the voice of the customer, deeply understanding their top pain points and serving as a go-to marketing expert within the affordability cross-functional team.
  • Help to develop the strategy for an affordability program (the “what”), including setting goals, category focus, and core value proposition, keeping the consumer at the heart of our approach.
  • Work with Strategy, Product, Creative, Retention, and Analytics teams (the “how”) to bring the strategy to life, leading marketing across paid, owned, earned, and in-app channels.
  • Work cross-functionally to develop overarching and initiative strategy(s), deliver cross-functional leadership updates, and report out on key initiatives / campaigns.
  • Track primary metrics across functions, reporting progress out to org and senior leaders.
  • Stay current on marketing best practices, cultural trends, and competitive landscape.

We’re excited about you because you have :

  • 3-5 years PMM experience with a tech company, taking a product from 0 to 1
  • Fluency across the marketing mix, fully understanding marketing principles and its role across the funnel.
  • The ability to connect with people, build relationships, and influence without authority.
  • A strategic, business-minded; you find trends in the data and look to gather audience first insights.
  • A creative and collaborative inclination; you love working with a team and solving challenging problems in new ways.
  • An extraordinary bias for action; you’re dependable, self-motivated & ability to multi-task.
  • A track record of driving and measuring business success through marketing.
  • Bachelor’s degree or equivalent experience.
  • Duration : Thru July 31 to start plus extension and contract to hire potential.

    Location : 100% remote but must be located near a client marketing hub office in the following : New York, NY; San Francisco, CA; Seattle, WA; Los Angeles, CA; Sunnyvale, CA; Chicago, IL; Austin, TX; Denver, CO; Atlanta, GA; Miami, FL; Boston, MA; Washington D.C.

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