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Regional Sales Manager (North Cal Territory)

The Word & Brown Companies
Sonoma, CA Full Time
POSTED ON 2/25/2026
AVAILABLE BEFORE 4/25/2026
Purpose of Position:The Regional Sales Manager (RSM) will promote the sale of all Choice Administrators products as an outside sales representative. Products will include, CaliforniaChoice and Choice Builder.  Sales will be made to brokers in the North Bay territory. This will be accomplished through presentations to brokers and small business owners in the territory. Will also work and develop relationships with general agent partners to increase distribution of products in assigned territory.  Applicant must reside in one of the following counties: Butte, Colusa, Contra Costa, Del Norte, Glenn, Humboldt, Lake, Lassen, Marin, Mendocino, Modoc, Napa, Plumas, Shasta, Sierra, Siskiyou, Solano, Sonoma, Tehama, and/or Trinity.  Essential Functions:RSM works with Director of Field Sales to develop key sales techniques to be used for both broker and client presentations. RSM assists brokers with presenting to end user (business owner), ultimately increasing sales of Choice Administrators products.RSM assists in the servicing of General Agencies.RSM conducts presentations for various industry audiences.RSM interfaces heavily with inside sales representatives (SISR & ISR) to enhance sales results/growth.This position will require extensive day travel.On-site or remote regular attendance and punctuality are essential functions of the job.Perform other business tasks or functions as assigned.Knowledge, Skills & Abilities Required:Must possess a valid California driver’s license and have and maintain proper car insurance.Must have personal, reliable transportation for traveling. California Life & Health Producer License required.  If successful applicant does not have insurance license, it is required to obtain one within three (3) months of date of hire.Two to three (2-3) years’ industry experience in group health insurance sales preferred.Computer literate with preferred knowledge/experience with Salesforce.Working knowledge of carrier portfolio and related products and services.Knowledge and understanding of small group marketplace.Use of effective communication skills while conducting in-person sales presentations.Ability to conduct presentations in front of large groups.Self-disciplined, ability to work with minimal supervision.Results-driven, ability to work in a fast-paced environment.Good organizational skills and the ability to multi-task.Requires a professional demeanor.Additional Competencies:Action Oriented, Customer Focus, Dealing with Ambiguity, Interpersonal Savvy, Organizing, Presentation Skills, Problem Solving, Self-Development, Time ManagementIn addition to the KSAs and Additional Competencies listed above, there are more competencies related to this position. Please refer to the Individual Contributor – Specialist competency addendum.  Educational Requirements:High school degree or equivalent required, college education preferred.Active CA Life & Health license required or ability to obtain within 90 days of date of hire.Company DescriptionSince 1984, The Word & Brown Companies have been connecting individuals and businesses to industry-leading health insurance and benefits solutions. We've built a reputation for providing brokers, carriers, employers, individuals, and families with access to the products, services, tools, and technology that help them succeed. We call it providing "Service of Unequalled Excellence."

Salary : $100,000

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