Partner Marketing Specialist

ABOUT US

Our philosophy at The Travel Corporation (TTC) is simple, we create enriching experiences for travellers by combining an unbeatable mix of exceptional service and quality at great value. As a global business with over 100 years of experience in the travel industry, our ethos of being ‘Driven by Service’, ensures we keep our values of passion, people and purpose at the heart of everything we do - designing and running immersive, innovative and responsible travel experiences for our guests across 70 countries. Join us in creating life-changing moments for every guest across our award-winning brands and experience the TTC difference.

OUR VALUES

• Driven by service
• An inherent passion for travel
• Commitment to our customers and to our people
• Commitment to social responsibility and our 5-year sustainability strategy

POSITION SUMMARY

The Partner Marketing Specialist supports the development and execution of marketing initiatives that directly contribute to TTC Tour Brands’ trade sales performance. This role plays a vital part in activating partner marketing campaigns, managing project workflows, and coordinating execution across departments to deliver programs that are aligned with commercial priorities.

With a focus on supporting KPI achievement—including partner engagement, bookings growth, and campaign ROI—this role combines marketing coordination, content development, and performance reporting. The Specialist ensures that all activities contribute measurable value to trade partnerships and supports TTC’s position as a best-in-class partner in the travel advisor community.

KEY RESPONSIBILITIES

Campaign Coordination & Execution

• Coordinate the timely execution of trade and partner marketing activities that align with business objectives and sales targets.
• Support the Partner Marketing Director and Partner Marketing Manager with campaign briefs, creative requests, timeline tracking, and asset delivery.
• Maintain campaign calendars, project trackers, and promotional schedules to ensure accuracy and consistency across all channels.

Commercial Contribution & Performance Focus

• Assist in building marketing initiatives that support defined KPIs such as booking uplift, lead generation, and partner activation.
• Track and report on marketing performance metrics including promotion usage, email engagement, website traffic, and advisor conversion.
• Use data insights to inform executional improvements and contribute ideas that enhance campaign effectiveness.

Partner & Trade Support

• Coordinate marketing activity with national accounts, consortia, OTAs, and group travel partners, ensuring each receives high-quality and brand-aligned marketing support.
• Fulfill marketing request submissions from Sales for partner-facing materials, ensuring timely delivery and alignment with commercial goals.
• Monitor and QA campaign implementation across partner portals and digital sites to ensure promotional accuracy and execution quality.

Content Management & Creative Briefing

• Write and proof content for partner communications including emails, co-branded websites, and advisor-facing promotions.
• Collaborate with Copywriting and Creative teams to ensure all assets meet brand standards and drive engagement.
• Manage updates to sales enablement platforms, intranets, and promotional templates in coordination with global and brand marketing teams.

Stakeholder Collaboration & Communication

• Serve as the day-to-day liaison for internal stakeholders involved in trade marketing delivery (e.g., Sales, Brand, Digital, CRM).
• Keep relevant teams informed of campaign status, approvals, and outcomes through consistent updates and reporting.

ROLE SUCCESS CRITERIA

• Support timely execution of all assigned partner and trade marketing campaigns, maintaining on-time delivery and accuracy across creative assets and timelines.
• Ensure accuracy in campaign tracking, reporting, and budget inputs to support the Partner Marketing Manager’s monthly forecasts.
• Deliver partner marketing materials and requests within agreed SLAs, achieving positive feedback from Sales and partner stakeholders.
• Maintain brand alignment and quality across all content and assets, with zero major compliance or brand issues.

KEY INDIVIDUAL TRAITS

• Adaptability: Demonstrates the ability to adjust effectively to changing environments, priorities, and challenges. Embraces new ideas and approaches with flexibility and openness.
• Attention to detail: Carefully reviews work to ensure accuracy, quality, and completeness. Adheres to rules and procedures.
• Collaborative: Builds strong relationships and works cross-functionally with a consultative, co-creative approach to influence and align others in a fast-paced environment.

YOUR EXPERIENCE AND EXPERTISE

• 1–2 years of marketing experience; exposure to partner or trade marketing preferred
• Prior experience supporting B2B or B2B2C campaigns with measurable business outcomes a plus
• Proficiency in Microsoft Office, especially Excel and PowerPoint
• Familiarity with Salesforce or similar CRM tools
• Ability to manage content in CMS platforms and digital partner portals
• Knowledge of Tropics, Monday.com, or email automation platforms a plus

TRAVEL & OTHER REQUIREMENTS

• Work Location: Hybrid (office & remote) - details to be agreed with line manager
• Travel: Occasional travel may be required to attend partner events or support key initiatives.