What are the responsibilities and job description for the Account Director position at The TMC Group?
Account Director (Experiential Marketing)
Location: Alpharetta, GA (In-Office)
Reports to: Head of Account Services
Salary Range: $80,000 – $120,000 benefits
About WITS Experiential
Some people create events. We create moments that move people.
For over 40 years, WITS Experiential has partnered with leading brands to design and deliver impactful experiences that spark connection, inspire audiences, and leave a lasting impression. Based in Atlanta, we blend strategy, creativity, and precision execution to bring ideas to life across live and experiential environments.
The Role
We are seeking an Account Director to manage and grow a portfolio of client relationships while leading the day-to-day execution of experiential programs.
This role is ideal for someone who thrives in a fast-paced agency environment, enjoys building strong client partnerships, and can balance strategic thinking with hands-on execution. You’ll serve as a key point of contact for clients, working closely with internal teams to deliver high-quality experiences from concept through execution.
What You’ll Do
Client Management & Delivery
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Serve as the primary day-to-day contact for assigned clients
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Build strong relationships through responsiveness, trust, and consistent delivery
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Understand client goals and translate them into actionable experiential programs
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Ensure seamless execution by partnering closely with production, creative, and operations teams
Project & Account Execution
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Oversee multiple projects simultaneously from kickoff through completion
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Manage timelines, deliverables, and internal coordination across teams
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Support onsite execution as needed to ensure successful program delivery
Account Growth & Support
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Identify opportunities to expand existing client relationships
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Support the development of proposals, presentations, and pitch materials
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Collaborate with internal teams to contribute to new business efforts
Financial & Operational Oversight
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Manage project budgets and ensure alignment with scope and agency margins
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Maintain accurate and up-to-date client information within HubSpot CRM
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Ensure projects are delivered on time, on budget, and to a high standard
Team Collaboration
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Work cross-functionally with internal teams to drive alignment and efficiency
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Contribute to internal processes and best practices within the Account Services team
What We’re Looking For
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5–8 years of experience in account management within an experiential, event, or marketing agency
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Strong understanding of live event production and experiential marketing programs
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Proven ability to manage multiple projects and priorities in a fast-paced environment
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Excellent communication and relationship-building skills
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Experience working with cross-functional teams (production, creative, operations)
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Strong organizational skills and attention to detail
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Ability to think both strategically and tactically
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Proficiency with CRM systems (HubSpot preferred) and standard business tools
Nice to Have
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Experience working on B2B events, conferences, or brand activations
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Exposure to pitch development or new business support
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Experience managing client budgets and financial tracking
Work Environment & Expectations
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This is an in-office role based in Alpharetta, GA
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Ability to travel as needed for client programs and onsite execution
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Comfortable working in a dynamic, deadline-driven environment
Benefits
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Competitive salary ($80K–$120K)
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Health insurance
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Paid time off and holidays
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Short- and long-term disability insurance
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401(k) with 3% employer contribution
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Additional performance-based incentives tied to company success
Why Join WITS
You’ll be part of a collaborative, high-performing team that values creativity, accountability, and delivering exceptional client experiences. This is an opportunity to grow your career within a well-established agency while gaining exposure to a variety of impactful experiential programs.
Salary : $80,000 - $120,000