What are the responsibilities and job description for the Media Coordinator position at The Shipyard?
ABOUT THE SHIPYARD
The Shipyard is a leading, independent agency that builds performance-driven brands audiences can’t help but love.
By applying modern mindsets to established models, we fuel brand and marketing decisions that are more courageous and more validated.
Our ability to align bold creativity with individual consumer motivations lets us do more than hope for brand love – we methodically engineer it throughout the consumer journey. That’s how we activate the synergistic power of brand building and performance marketing.
Engineering Brand Love through the courageous ambitions of our people and our clients.
The agency has significant momentum and we’re still growing. Come join our team!
SUMMARY
We are looking for a smart, experienced, and motivated Media Coordinator to join our Columbus, OH team. The Media Coordinator is responsible for assisting in the day-to-day stewardship of media campaigns on key accounts. This person supports the Media Planning team in the planning, buying, campaign execution/optimizations, and budget management for traditional and digital media programs.
This is a hybrid work from home/office position (in-office attendance is required on Tuesdays & Thursdays) and the candidate must live near Columbus, OH.
At The Shipyard, we know that it's your unique talents, backgrounds, and perspectives that make you who you are, just like our team, who come from various career paths and experiences. We believe we can't be truly diverse without bringing your most authentic self to the agency.
Studies show that people from marginalized communities may not always apply for positions if they don't meet every single requirement in a job posting. At The Shipyard, we encourage you to apply even if you don't meet all the requirements. We believe that your passion for what we stand for — our values and purpose — is just as important as meeting every checkbox.
WHAT YOU’LL DO
Campaign Planning
- Collaborate with Media Planner in the day-to-day media campaign management of key accounts.
- Learn and use media planning and buying tools in the development of strategic media plans (ComScore, eMarketer, MRI, Global Web Index).
- Assist in the preparation, development, and execution of media campaigns for key accounts.
- Assist Media Planner in managing relationships with internal teams and media vendors.
- Keep abreast of media trends, tools, and opportunities in the media landscape.
Campaign Execution
- Ensure 100% accuracy within plans, budgets, and reconciliations.
- Manage media authorizations, flowcharts, buying guidelines, campaign workbooks, and budget tracking, as well as any activities tied to ensuring successful media campaigns.
- Monitor digital campaigns for ongoing pacing in partnership with the data team.
- Help to traffic digital campaigns in collaboration with the Ad Ops team.
- Generate insertion orders to reserve advertising space and update budgets within internal billing system.
- Analyze digital campaigns to provide performance insights and optimization recommendations.
- Responsible for billing and reporting of key accounts.
Communication
- Be comfortable providing thoughtful input and feedback in internal meetings.
- Develop media points of view on media opportunities for internal teams and clients.
- Maintain day-to-day agency/media vendor communications.
- Document action items from meetings via conference reports.
Collaboration
- Collaborate effectively with internal and external parties to ensure the buy-in and support of media campaigns.
- Develop strong relationships with internal teams.
WHAT YOU’LL BRING
- 0-2 years equivalent work experience in a Media Coordinator or similar role
- Knowledge of media planning/buying disciplines (primarily digital, but traditional media knowledge is helpful).
- Ability to …
- Think creatively and analytically
- Multi-task and prioritize assignments
- Possess strong organizational skills and attention to detail
- Keep a positive attitude in a fast-paced work environment
- Proactively problem solve
- Work effectively and efficiently in Excel and PowerPoint
- Learn process and systems quickly
- Work comfortably with budgets and numbers
- Experience with third-party ad serving platforms a plus
WHAT YOU’LL GET
- The overall target range of base compensation for this role is $55,000 - $60,000. Compensation offered will be determined by additional factors such as location and experience.
- Open PTO
- Flexible work hours and remote work
- Paid holidays holiday closure between Christmas Eve and New Year’s Day
- Company-paid medical, dental, and vision insurance
- Life insurance and disability benefits
- 401k program with employer matching
- 6 weeks paid parental leave
- Employee bonus referrals
- Company-provided snacks and beverages (yes, beer/wine included)
- … and lots more!
Must be authorized to work in the U.S. without the need for visa sponsorship.
Salary : $55,000 - $60,000